Babu Frik Plush Toy

Though a lot of fans walked away disappointed in Star Wars: The Rise of Skywalker, pretty much everyone can agree that one of the best parts of the movie was the new alien droidsmith called Babu Frik. However, despite being a breakout favorite from the movie and having his life in the Star Wars universe saved by Steven Spielberg in post-production, the little guy hasn’t seen much merchandise commemorating his role in defeating the First Order once and for all. But that’s about to change.

Lucasfilm and Mattel are releasing a plush toy of Babu Frik that Target will exclusively be shipping out and stocking on shelves. It’s good new for anyone who has droids that need to be reprogrammed to read any Sith daggers there are lying around. Get a look at the Babu Frik plush toy below. Read More »

Jurassic Park Amber Collection

There have always been action figures and playsets tied to the Jurassic Park and Jurassic World franchises. While the dinosaurs and vehicles have always been the best parts of the toylines for both of the franchises, the action figures of the human characters have left something to be desire. Mattel has started to change that over the past year with the Jurassic Park Amber Collection, a new line of 6-inch scale action figures and dinosaurs inspired by Jurassic Park and Jurassic World. And they’ve just added a dilophosaurus and his meal in the form of park saboteur Dennis Nedry. Read More »

hot wheels movie

After years of driving in circles, the long-gestating Hot Wheels movie is finally heading toward the finish line. Mattel and Warner Bros. are teaming up to develop the toy company’s beloved car toyline Hot Wheels into a live-action feature film, making it their second partnership following the Barbie movie starring Margot Robbie.

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Hot Wheels X-Wing Car

Rebels, star your engines! Hot Wheels has been pumping out Star Wars memorabilia for awhile now with an entire line devoted towards turning iconic characters and ships from the sci-fi saga into little vehicles. However, following their life-size Darth Vader car that was created last year, the Mattel brand has decided to create an even more incredible vehicle by turning an X-Wing into a full functional car, complete with blasters, jet engines and a working cockpit door.

Check out the Hot Wheels X-Wing car after the jump. Read More »

Hoverboard Commercial

This year, luxury automobile manufacturer Lexus turned the future into the present by making a real working hoverboard, thanks to the science of super-cooled magnets. We’re still a long way off from having hoverboards on streets around the world, but it’s at least a step in the right direction.

However, in honor of Back to the Future Day coming up in just under a couple weeks, Universal Pictures has unleashed an official hoverboard commercial, touting the Mattel branded toy of the future, as if it were a product of the present. Read More »

Barbie Movie on Fast Track From Sony and Mattel

barbie movie

One of the biggest toy franchises in the world is in a race to the big screen. Sony has just signed a deal with with Mattel to make a movie version of BarbieJenny Bicks (What A Girl Wants, Rio 2) is writing the script, with the studio hoping to be shooting by the end of the year. Mattel agreed to the film based on a new pitch that would embrace Barbie’s multiple careers and turn her into a fashionable chameleon who can jump from job to job, helping people around the world. Read more about the Barbie movie below. Read More »