Update: An in-the-know source has reached out to correct some of the information in this story. Turns out that Cinelytic is only being used by Warner Bros. International as an additive tool to help select release dates, and not, as many have suggested, in any sort of major creative capacity. Our original story continues below.
The frequent tug-of-war between art and commerce means that there have long been Hollywood studio executives whose jobs include looking at analytics and trying to assess whether greenlighting a certain film will be financially beneficial to their shareholders. Now Warner Bros. is inviting artificial intelligence into the equation, because the studio has signed a deal with a company called Cinelytic to use its project management system and “leverage the system’s comprehensive data and predictive analytics to guide decision-making at the greenlight stage.” Is this situation as bad as it sounds?
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Making movies is always a gamble, and film studios are constantly searching for ways to minimize their risk. Now they’re turning to artificial intelligence in an effort to predict audience behavior.
A new study says that 20th Century Fox is using A.I. to analyze movie trailers in the hopes of finding things that audiences respond to, so the studio can then recreate those elements in trailers for other movies. Read more from the study below, including a breakdown of how they applied this technique to last year’s superhero film Logan. Read More »
Thomas Middleditch is one of the stars of HBO’s tech comedy Silicon Valley, and the most recent season involved his character having some awkward interactions with a robot powered by artificial intelligence. But the actor also has experience working with real A.I., and he’s just appeared in a new short film called Zone Out that was written and directed by an actual A.I. that named itself “Benjamin.”
Watch the latest Thomas Middleditch artificial intelligence short film below, and get a behind-the-scenes look at how the project came together. Read More »
Robert Downey Jr. knows all about artificial intelligence. Okay, fine – he’s spent the last decade playing a character who does. Now the once and future Iron Man will have a chance to learn about A.I. up close and personal, because he’ll be serving as the host of a new YouTube documentary series devoted to that topic. Learn more about the new Robert Downey Jr YouTube show below.
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Update: Aronofsky clarified today that he hasn’t officially signed on to a new directorial project yet. Our original story follows.
Three years will have elapsed between the release of Requiem for a Dream director Darren Aronofsky‘s 2014 movie Noah and his upcoming horror thriller mother!, but it seems like fans of the director’s work won’t have to wait another three years to see his next movie. Reports indicate that the filmmaker’s next project will be a courtroom drama that somehow involves artificial intelligence. Read on to learn everything we know about the potential Darren Aronofsky AI movie.
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Lucy gave Luc Besson‘s career a little bit of a boost. It’s not like the producer of countless action movies needed the help, but Lucy was the director’s biggest hit in years, and it most likely afforded him the opportunity to make Valerian and the City of a Thousand Planets. The pricey sci-fi film is currently shooting, but once that picture wraps, Besson will be turn his attention to Artificial Intelligence, an original show from TNT and EuroCorp TV USA.
Learn more about the Artificial Intelligence series below.
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While some movies are immediately beloved and acclaimed, destined to be one of the films we talk about every year for decades, others come and go without much pomp and circumstance. One of those movies seems to have been A.I. Artificial Intelligence, the former Stanley Kubrick project that was completed by Steven Spielberg and released in 2001.
The film certainly wasn’t a dud, but it wasn’t universally acclaimed either. At the time, Rotten Tomatoes wasn’t used as a reference point for the quality of a movie, but retrospectively, it has a 73%, which is a decent score for such a dense, wandering sci-fi fairytale of sorts.
Over the years, as the film has gotten older, some critics and bloggers have revisited the film, finding it to even improve with age and reexamination. And that’s just what a new video has done, examining the film in a 15-minute visual study. Watch the Artificial Intelligence video essay after the jump! Read More »