Minions: The Rise of Gru Trailer

Despicable Me is one of the most successful animated franchises in recent memory, and the little yellow Minions are a cash cow for Universal Pictures and Illumination Entertainment. So it should come as no surprise that they’re back in theaters this summer.

Minions: The Rise of Gru takes us back to the 1970s when Gru (voiced by Steve Carell) was just a little kid aspiring to be a super villain. When he heads to the headquarters of the nefarious team known as the Vicious 6, he almost gets laughed out of the room. But then he uses one of his patented gadgets to steal an important artifact from their lair, officially starting him down his path of being a bona fide super villain. Unfortunately, what happens after that complicates things for the kid. Watch the Minions: The Rise of Gru trailer below to see what happens. Read More »

Minions: The Rise of Gru Super Bowl Spot

While some animation aficionados like to turn their noses up at the work of Illumination, there’s no denying their power at the box office. And the first footage from Minions: The Rise of Gru, which arrived during the Super Bowl, suggests that they’ve crafted yet another billion dollar hit. If you have a child in your life, you’re probably going to end up seeing this one. Probably a dozen times or more.

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Universal Studios Beijing

Universal Studios Beijing is bringing the magic of the movies to China in the form of a huge new theme park, as well as the signature Universal CityWalk entertainment complex, and two new resort hotels. Today, the seven themed lands that make up the new theme park were revealed, and they include some Universal Studios favorites like the Wizarding World of Harry Potter and Jurassic World, but also lands for Transformers, Kung Fu Panda, the Minions of Despicable Me, and more.

Find out more about the Universal Studios Beijing lands below. Read More »

Despicable Me 3 trailer

In just seven years, Illumination Entertainment has turned the grouchy, pointy-nosed villain Gru and his yellow Minions into some of the most recognizable characters in all of pop culture. They’ve starred in multiple movies, they show up in theme parks, you can buy their toys, and so on. The characters are ubiquitous. This feat of marketing is even more fascinating in its success considering that the Despicable Me franchise has yet to produce a truly good film, a streak sadly continued by the latest, Despicable Me 3. Like the first two films, as well as the obnoxious Minions spin-off film from 2015, this new entry is a loud, manic, and frantic extended episode of an overly familiar sitcom.

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Despicable Me Honest Trailer

This weekend brings Despicable Me 3 to theaters as Universal Pictures and Illumination Entertainment look to capitalize on the somewhat extended holiday weekend for July 4th. So of course we have to watch an Honest Trailer that takes a look at the preceding adventures featuring Gru, the terrorist who is just likeable enough to keep the audience on his side.

Since Gru has slowly been losing his own franchise to his little yellow sidekicks known as minions, the rubbery, fart-obsessed gibberish speakers get mocked just as much as the movies that they star in.

Watch the Despicable Me Honest Trailer below. Read More »

Despicable Me 3 Trailer

While summer is reserved for big blockbuster action, there will be a few family friendly endeavors trying to snag the attention of all the kids who will be out of school for the season. There’s The Diary of a Wimpy Kid: The Long Haul, franchise starters like Captain Underpants: The First Epic Movie and The Emoji Movie, and threequels such as Pixar’s Cars 3 and Despicable Me 3. And the latter has just showed more of the silliness in store this summer.

Despicable Me 3 brings back Steve Carell as the charmingly (formerly) evil mastermind Gru, but this time The Office star will be pulling double duty as he is also voicing Dru, a long-lost identical twin brother who creates some sibling rivalry. You can see just what Drew is like in the new Despicable Me 3 trailer after the jump. Read More »

Illumination Entertainment release dates

Illumination and Universal Pictures have the next six years covered. The production company, founded in 2007, has made some monster hits with Despicable MeMinionsThe Secret Life of Pets, and most recently, Sing, which is getting a sequel. Today, Illumination announced four new release dates.

Below, learn more about the Illumination Entertainment release dates just announced.

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Despicable Me 3 Trailer

With their new animated comedy Sing on the way later this month, Illumination Entertainment has just released a sneak peek at Despicable Me 3, the sequel bringing back Steve Carell as the dastardly but charming villain Gru. The roster of characters continues to grow with a new villain challenging Gru this time, voiced by a man who creates stuff that you wouldn’t let your little ones watch.

The first Despicable Me 3 trailer has arrived, introducing us to Balthazar Bratt, a former child star who’s grown up to become obsessed with the character he played in the ’80s. Described as Gru’s most formidable nemesis to date, this guy looks like he belongs in another decade, with a mullet (and a bald spot), a Rubik’s Cube as a weapon, and a powerful keytar. But perhaps the most fun thing about this villain, at least for adults, is that he’s voiced by South Park creator and voice talent Trey Parker.

See him in action in the Despicable Me 3 trailer after the jump. Read More »

Minions Honest Trailer

Kids have found plenty to enjoy about the slapstick, gibberish antics of the little yellow guys known as Minions, and at the end of the day, that means the Illumination Entertainment film accomplished what it set out to do. But these characters worked so well in small doses in Despicable Me that a movie focusing just on the Minions feels like nothing more than a marketing move.

And that’s exactly what the Minions Honest Trailer brings to the table, right down to accurately pointing out that a movie about young Gru and his Minions would have been a much better movie. Read More »

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Despicable Me Minion Mayhem ride

Last week I attended the grand opening of the Despicable Me Minion Mayhem ride at Universal Studios Hollywood theme park. The new ride, which originally debut at Universal Orlando, features a bigger exterior and also includes a Super Silly Fun Land playground, based on the boardwalk pier where Gru  falls in love with the three girls he adopted in the movie Despicable Me. After the jump you can find photos I took from the event, giving you an early look at the new ride, playground and store, all of which are now open.

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