Nothing’s more refreshing than cracking open a cold Coke — apart, perhaps, from Steve and Dustin’s unlikely friendship in Stranger Things. And this extended Stranger Things New Coke ad delivers on both of those things, giving a glimpse at the duo’s hilarious season 3 dynamic as they bicker over girls and the right way to eat popcorn. Yes, it’s blatant product placement posing as viral marketing, but you can’t help but love these two. Watch the extended Stranger Things New Coke ad below.
Read More »
Does nostalgia also apply retroactively to things most people hated? Perhaps Stranger Things can pull it off with its upcoming tie-in with New Coke, the infamously despised new recipe of the classic soda that debuted in the summer of 1985, the setting for season 3 of the Netflix sci-fi drama. That’s right, New Coke is back, courtesy of a partnership between Coca-Cola and Netflix, which is hoping to build anticipation for its third season of its flagship sci-fi series with the release of a limited number of New Coke cans. But judging by the history of the drink, they probably won’t be flying off the shelves.
Read More »
Posted on Tuesday, April 28th, 2015 by Angie Han
Remember New Coke? If you do, it’s probably not because you loved that sweeter flavor so very much, but because New Coke has gone down in history as one of the biggest marketing blunders of all time. Its failure was so epic, in fact, that now it’s getting turned into a film.
Paul Wernick and Rhett Reese (Deadpool) are scripting the New Coke movie, based on the Thomas Oliver book The Real Coke, The Real Story. Hit the jump for more details on the New Coke movie. Read More »