Posted on Tuesday, January 28th, 2020 by Ethan Anderton
This weekend brings us Super Bowl LIV, and with it will be a bunch of star-studded new commercials pushing all the biggest brands in front of one of the largest television viewing audiences of the year. But in the internet age, it’s more important to go viral before the Big Game, and some of this year’s biggest commercials are already online. One of them will be of particular interest to fans of Mountain Dew, Bryan Cranston and Stanley Kubrick.
Mountain Dew has just launched their new Mountain Dew Zero Sugar (or MTN DEW Zero Sugar), joining the ever-growing roster of carbonated drinks swapping out sugar for artificial sweeteners. And to give the new soft drink a proper launch, they recruited Bryan Cranston to recreate scenes from The Shining. So instead of Jack Torrance being a murderous psychopath, he just wants his wife to try some of this Mountain Dew Zero Sugar like any sane person would. Read More »