Since the earliest days of the film industry, movie studios have had two options: adapt or die. But this latest step from one of the biggest studios in the game could be a leap in the wrong direction.
Sony Pictures has announced that thirteen of its films will be released in the 4DX format next year. 4DX movies are the ones in which your seat shifts underneath you and you’re pummeled with smells, blasts of air, and drops of water based on what is happening on screen. You know what this means: get ready to be neuralized for real during Men in Black International. Read More »
Jaws may have set the bar for killer shark movies, but even if nothing comes close to Steven Spielberg’s 1975 smash hit, shark films will never go out of style in Hollywood. Both The Shallows and 47 Meters Down performed well at the box office recently, and now we’re about to see The Meg, which pits a giant prehistoric beast against a cast that includes Jason Statham and Rainn Wilson.
Watch the first The Meg trailer below, and read about the experience of seeing the trailer in 4DX.
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4DX movie theaters haven’t quite taken off in the United States yet, but that’s not stopping 4D company CJ 4DPLEX from plowing ahead with a new innovation. That innovation: 4DX with ScreenX, which turns movie watching into something akin to a wonderful dream or a terrifying nightmare. Take your pick!
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Rian Johnson‘s Star Wars: The Last Jedi, the highest-grossing movie of 2017 in the United States, was recently pulled from Chinese theaters due to its catastrophic second-weekend drop of 92% at box office. But even without much help from the ever-important Chinese market, the film is still performing very well internationally, grossing about $80 million more overseas than it has stateside.
Japanese audiences are being treated to an especially interesting option for viewing Lucasfilm’s latest adventure: 4DX. But this ain’t your daddy’s 4DX, with just shaking seats and bursts of air and other “immersive” reactions. Nope – this has all that, plus the ability to see a “light side” or “dark side” version of the film with all sorts of customization specifically assigned to each version. Read about the Star Wars The Last Jedi 4DX experience below.
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Why simply sit back and watch wrestling when you could actually feel it? That’s what the folks behind El Rey’s Lucha Underground are counting on, at least, as the wrestling reality show will be the first TV series to be screened in the 4DX cinema format. Climb into the ring and read the Lucha Underground 4DX information below.
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Though it hasn’t become quite as widespread as the recent iteration of 3D movies, there has definitely been a rise in 4D entertainment in movie theaters. Whether it’s 4DX or D-Box movies, some audiences are interested in experiencing movies with a seat that moves, shakes and vibrates with the action on the big screen. And now a tech company wants to bring that experience into your house.
French company Immersit has a new prototype device (with the same name as the company) that will turn your couch into a 4D ride simulator for movies and video games, and apparently it works pretty well.
Learn more about the Immersit 4D home entertainment system below! Read More »
Violent shaking, swirling winds, billowing smoke, and that’s just inside the movie theater. Since the opening of the United States’ first 4DX theater in Los Angeles, CA last year, there really hasn’t been quite as perfect a marriage of experience and material as that theater and San Andreas. Where a film like Transformers: Age of Extinction certainly works in 4DX, San Andreas is about characters being in an environment that moves around. (That being an earthquake.) So, unlike other action movies that have used the technology, it seemed like, at least on the surface, San Andreas would be the perfect film for /Film to use as our triumphant return to 4DX.
So, was it worth it? Find out in our San Andreas 4DX video blog. Read More »
Last summer, /Film checked out the first 4DX screen in the United States. 4DX is a theater that shows 3D movies, but also incorporates physical experiences to make the audience member feel like they’re experiencing the film in a new way. We concluded it was an interesting idea, but the first movie we saw – the long, boring Transformers: Age of Extinction – might not have been the best film for the format. We thought something that was shorter, and a bit more directly tied to physical movement, would be better. Something like San Andreas.
Well, San Andreas opens next month and 4DX is launching some new in-theater effects – snow, rain and warm air – just in time for the summer movie season. Below, read more about the new 4DX effects and see a clip from San Andreas, which stars Dwayne Johnson. Read More »
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If you live in Los Angeles and have yet to check out the 4DX theater at the Regal Cinemas L.A. Live, this weekend is the perfect time to do it. You’ll be making history as part of the world’s first 4D Film Festival, taking place as part of the 3D Film Festival on Saturday November 6. Both Penguins of Madagascar and The Hunger Games: Mockingjay Part 1 will screen in 4D preceded by a mystery screening and followed by a panel discussing the technology along with virtual reality.
The whole event sounds like something that’s a must attend if you have interest in the future of theatrical exhibition. Below, read more about the world’s first 4D film festival and more. Read More »
The first 4DX movie theater in the United States opened in Los Angeles last weekend. Located in theater 6 at the Regal Cinemas LA Live in Downtown LA, the 104-seat theater books one first-run 3D movie at a time, and augments the showing with real-world physical effects. Those effects are the fourth dimension.
So, timed with the movie, you basically experience a theme park ride. Your seat rumbles and moves around, water squirts, there’s smoke, flashing lights, lumbar effects, gusting wind, even scents. The presentation admirably tries to bring the viewer into the movie.
Michael Bay‘s Transformers: Age of Extinction was the first film to play in the format here, so Peter Sciretta and myself were given a nearly three hour 4DX experience. This was great in that we were privy to the full slate of 4DX effects, but the film also became a tasking mental and physical exercise. Below, we present a video blog about the experience, along with a bunch of photos and a brief rundown of how Transformers: Age of Extinction translates into 4DX. Read More »