The toy company Hasbro has been comfortable turning some of their valuable properties like Transformers, G.I. Joe, Battleship, and Ouija into major motion pictures at Paramount Pictures and Universal Pictures. But it seems like the toymaker is looking to start making its own movies and expanding its licensing agreements at the same time thanks to a merger deal that recently closed with the independent Canadian studio Entertainment One. Read More »
Dean DeBlois is making the move from lovable animated dragons to tiny superheroes. The How to Train Your Dragon filmmaker has been tapped to be the Micronauts movie director, helming and writing the live-action sci-fi movie based on the popular 1970s kids’ toys that spawned a Marvel comic.
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It wouldn’t be Star Wars Celebration if we didn’t find out about a bunch of new toys coming to us from a galaxy far, far away. The Hasbro panel unveiled the next line of the popular Star Wars Black Series figures that will be available in the new Archive line, as well as some figures you’ll only be able to get at Star Wars: Galaxy’s Edge.
Plus, this year’s San Diego Comic-Con exclusives were revealed in the form of some unique, new Vintage Collection figures, not to mention a trio of Luke Skywalkers, and a colorful take on a bounty hunter favorite. All you X-wing pilot fans will get a new roleplay helmet too. But there’s also the exciting possibility of an innovative new lightsaber in the works. Check out all of the Star Wars Celebration 2019 Hasbro panel reveals below. Read More »
Star Wars Celebration is right around the corner, which means we’ll be getting plenty of news about Star Wars Episode 9, The Mandalorian, and plenty more from a galaxy far, far away. But let’s not forget that this is also a Star Wars convention. And what’s a convention without some cool exclusives for fans to get their hands on? Some of the Star Wars Celebration 2019 exclusives from Hasbro, Funko and LEGO have been revealed, and you can check them out below. Read More »
Hasbro, the toy company that’s been making movies based on their toys in Hollywood for a decade now, has just acquired a group of mighty morphin’ teens that should give the company a big boost. A new report says that Hasbro has acquired the entire Power Rangers brand (along with a few lesser-known properties) for $522 million. That should translate into a whole bunch of new toy sales, but for our purposes, the biggest implication of this Power Rangers Hasbro deal is that the alien-fighting teen heroes will be almost certainly be joining the Hasbro Cinematic Universe.
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Over a month ago, Hasbro announced the launch of their new project, HasLab, a crowdfunding initiative allowing fans to support a new collectible that will only be available in limited quantities to those who fund the product in question. The first product announced from the HasLab initiative was a Return of the Jedi playset of Jabba’s Sail Barge. It looked like an incredible collectible, but the $500 pricetag was pretty steep. As of a little less than two weeks ago, it didn’t seem like the sail barge was going to move forward. But fans have defied expectations and the project is fully funded. Read More »
As Ready Player One is poised to hit theaters, screenwriter Zak Penn has found a new gig: writing a ROM movie.
Paramount Pictures is hard up for franchises, and they’re turning to toys to save the day: the studio is working on bringing a Hasbro Cinematic Universe to life – yes, really – and a movie based on the ROM toy (and subsequent comic series) from the late 1970s is apparently an important piece of that puzzle.
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Soon, you could acquire your own four-foot long prototype of one of the most notorious vehicles in the Star Wars universe. Maybe.
The Jabba Sail Barge may officially make it to toy form, thanks to Hasbro’s crowdfunding toy initiative. The result: an elaborate, detailed replica of the Hutt crime lord’s luxurious barge that you can add to your Star Wars toy collection. If it makes its crowfunding goal in time.
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Hasbro is one of the biggest toy companies in the world, creating action figures, vehicles, playsets and more for franchises like Star Wars, Marvel, Transformers, G.I. Joe and much more. They deliver some of the most affordable and cool toys out there, but they know that fans want more, and they’re trying to give it to them.
At Toy Fair 2018 this past weekend (check out our round-up of the coolest toys from movies and TV), Hasbro announced a new initiative called HasLab, a crowdsourcing platform that hopes to put dream products into the hands of fans. Just like projects on Kickstarter or Indiegogo, fans can support a limited edition toy and if the goal is met, they’ll receive the toy. HasLab is kicking things off in a big way with a big Star Wars playset from Return of the Jedi: Jabba’s Sail Barge. Read More »
Just in case you have some preconceived notion that franchise moviemaking is purely an artistic endeavor, here’s a story about toys. Star Wars: The Last Jedi ended up changing the design of Kylo Ren’s TIE Fighter in the hit sequel after laying eyes on a toy.
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