The Curious Case Of The Better Benjamin Button Poster That Never Was

Most people I talk to agree that The Curious Case of Benjamin Button theatrical character posters are ugly and boring. I wonder why Paramount Pictures/David Fincher chose not to use the piece of promotional art which can be seen below (found in the studio's Oscar advertising campaign) as part of the film's theatrical marketing...

/Film reader and graphic artist Bruno V created this poster mock-up using the above photo: