Friday Box Office: 30 Days Of Night Headed For Only $13.8M

By Steve Mason/Oct. 20, 2007 2:18 pm EST

It's a downer of a weekend for Hollywood as Sony's horror flick 30 Days of Night has opened softly, and the public has clearly rejected 5 other wide releases.

30 Days of Night, a vampire movie from Hard Candy director David Slade, managed to generate only $5.3M on Friday, and it will settle for a weekend take of about $13.8M, well below recent horror releases Halloween 2007 and Resident Evil: Extinction. Meanwhile, holdovers Why Did I Get Married? (Lionsgate), The Game Plan (Buena Vista) and Michael Clayton (Warner Bros) will likely finish 2, 3 and 4 for the weekend.

The Ben Affleck-directed Gone Baby Gone (Miramax) opened on a fairly limited basis (1,713 locations), and, after a $2M Friday, it should deliver $6.2M for the weekend, just edging The Comebacks (Fox) on over 2,800 screens.

Rendition (New Line), starring Meryl Streep, Reese Witherspoon and Jake Gyllenhaal, is a monstrous disappointment with only $1.4M on its opening day. That will translate to only $4.5M for the weekend, which will put it just behind the re-release of Tim Burton's Nightmare Before Christmas (Buena Vista).

Dreamworks/Paramount's Things We Lost in the Fire will grab less than $2M on its opening weekend, and Sarah Landon & the Paranormal Hour (Freestyle Releasing) and The Ten Commandments (Rocky Mountain Pictures) will both be lucky to top $500,000 in the frame.

EXCLUSIVE FANTASY MOGULS EARLY FRIDAY ESTIMATES

1. NEW – 30 Days of Night (Sony) – $5.3M – $1,856 PTA – $5.3M cume

2. Tyler Perry's Why Did I Get Married? (Lionsgate) – $3.2M – $1,573 PTA – $29.9M cume

3. The Game Plan (Buena Vista) – $2.3M – $697 PTA – $63.3M cume

4. Michael Clayton (Warner Bros) – $2.2M – $851 PTA – $17M cume

5. NEW â€" The Comebacks (Fox Atomic) – $2.1M – $747 PTA – $2.1M cume

6. NEW â€" Gone Baby Gone (Miramax) – $2M – $1,168 PTA – $2M cume

7. We Own the Night (Sony) – $1.8M – $762 PTA – $16M cume

8. NEW â€" Tim Burton's The Nightmare Before Christmas (Buena Vista) – $1.7M – $3,014 PTA – $60.7M cume

9. NEW â€" Rendition (New Line) – $1.4M – $622 PTA – $1.4M cume

10. The Heartbreak Kid (Dreamworks/Paramount) – $1.2M – $431 PTA – $29.4M cume

11. Elizabeth: The Golden Age (Universal) – $950,000 – $474 PTA – $9M cume

12. Across the Universe (Sony) – $890,000 – $927 PTA – $14.9M cume

*Into the Wild (Paramount Vantage) – $625,000 – $950 PTA – $4.9M cume

*Things We Lost in the Fire (Dreamworks/Paramount) – $525,000 – $460 PTA – $525,000

*Darjeeling Limited (Fox Searchlight) – $391,000 – $1,936 PTA – $2.9M cume

*Sarah Landon & the Paranormal Hour (Freestyle Releasing) – $182,000 – $163 PTA – $182,000

*Lust Caution (Focus) – $155,000 – $1,240 PTA – $1.6M cume

*The Ten Commandments (Rocky Mountain Pictures) – $151,000 – $182 PTA – $151,000

*The Assassination of Jesse Jamesâ€¦ (Warner Bros) – $142,000 – $472 PTA – $1.7M cume

*Transformers (Dreamworks/Paramount) – $140,000 – $456 PTA – $317.9M cume

*Lars & the Real Girl (MGM) – $58,000 – $2,762 PTA – $186,000 cume

*Control (MGM/Weinstein) – $11,570 – $5,785 PTA – $65,570 cume

*Wristcutters: A Love Story (After Dark) – $10,614 – $3,538 PTA – $10,614 cume

*Sleuth (Sony Classics) – $9,681 – $461 PTA – $74,863 cume

*Reservations Road (Focus) – $9,503 – $731 PTA – $9,503 cume

EXCLUSIVE FANTASY MOGULS EARLY 3-DAY ESTIMATES

1. NEW – 30 Days of Night (Sony) – $13.8M – $4,834 PTA – $13.8M cume

2. Tyler Perry's Why Did I Get Married? (Lionsgate) – $11M – $5,408 PTA – $37.7M cume

3. The Game Plan (Buena Vista) – $8.2M – $2,484 PTA – $69.2M cume

4. Michael Clayton (Warner Bros) – $7.3M – $2,824 PTA – $22.1M cume

5. NEW â€" Gone Baby Gone (Miramax) – $6.2M – $3,619 PTA – $6.2M cume

6. NEW â€" The Comebacks (Fox Atomic) – $5.7M – $2,027PTA – $5.7M cume

7. We Own the Night (Sony) – $5.6M – $2,371 PTA – $19.8M cume

8. NEW â€" Tim Burton's The Nightmare Before Christmas (Buena Vista) – $4.6M – $8,156 PTA – $63.6M cume

9. NEW â€" Rendition (New Line) – $4.5M – $2,000 PTA – $4.5M cume

10. The Heartbreak Kid (Dreamworks/Paramount) – $4M – $1,438 PTA – $32.2M cume

11. Elizabeth: The Golden Age (Universal) – $3.42M – $1,705 PTA – $11.5M cume

12. Across the Universe (Sony) – $2.75M – $2,874 PTA – $16.8M cume

*Into the Wild (Paramount Vantage) – $2.2M – $3,434 PTA – $6.5M cume

*Things We Lost in the Fire (Dreamworks/Paramount) – $1.7M – $1,489 PTA – $1.7M cume

*Darjeeling Limited (Fox Searchlight) – $1.3M – $6,446 PTA – $3.8M cume

*Transformers (Dreamworks/Paramount) – $553,000 – $1,801 PTA – $318.3M cume

*Lust Caution (Focus) – $542,000 – $4,340 PTA – $2M cume

*Sarah Landon & the Paranormal Hour (Freestyle Releasing) – $528,000 – $474 PTA – $528,000

*The Ten Commandments (Rocky Mountain Pictures) – $513,400 – $619 PTA – $513,400 cume

*The Assassination of Jesse Jamesâ€¦ (Warner Bros) – $497,000 – $1,651 PTA – $2.1M cume

*Lars & the Real Girl (MGM) – $208,800 – $9,943 PTA – $336,800 cume

*Control (MGM/Weinstein) – $40,495 – $20,248 PTA – $94,495 cume

*Wristcutters: A Love Story (After Dark) – $37,149 – $12,383 PTA – $37,149 cume

*Sleuth (Sony Classics) – $34,852 – $1,660 PTA – $100,000 cume

*Reservations Road (Focus) – $33,261 – $2,559 PTA – $33,261 cume

EXCLUSIVE FANTASY MOGULS EARLY FRIDAY PTA ESTIMATES

1. Control (MGM/Weinstein) â€" 2 locations – $5,785 PTA

2. Finishing the Game (IFC Films) â€" 2 locations – $4,742 PTA

3. NEW â€" Wristcutters: A Love Story (After Dark) â€" 3 locations – $3,538 PTA

4. NEW â€" Tim Burton's The Nightmare Before Christmas (Buena Vista) â€" 564 locations – $3,014 PTA

5. Lars & the Real Girl (MGM) â€" 21 locations – $2,762 PTA

6. Darjeeling Limited (Fox Searchlight) â€" 202 locations – $1,936 PTA

7. NEW – 30 Days of Night (Sony) â€" 2,855 locations – $1,856 PTA

8. Tyler Perry's Why Did I Get Married? (Lionsgate) â€" 2,034 locations – $1,573 PTA

9. Lust Caution (Focus) â€" 125 locations – $1,240 PTA

10. NEW â€" Gone Baby Gone (Miramax) â€" 1,713 locations – $1,168 PTA

EXCLUSIVE FANTASY MOGULS EARLY 3-DAY PTA ESTIMATES

1. Control (MGM/Weinstein) â€" 2 locations – $20,248 PTA

2. Finishing the Game (IFC Films) â€" 2 locations – $15,649 PTA

3. NEW â€" Wristcutters: A Love Story (After Dark) â€" 3 locations – $12,383 PTA

4. Lars & the Real Girl (MGM) â€" 21 locations – $9,943 PTA

5. NEW â€" Tim Burton's The Nightmare Before Christmas (Buena Vista) â€" 564 locations – $8,156 PTA

6. Darjeeling Limited (Fox Searchlight) â€" 202 locations – $6,446 PTA

7. Tyler Perry's Why Did I Get Married? (Lionsgate) â€" 2,034 locations – $5,408 PTA

8. NEW – 30 Days of Night (Sony) â€" 2,855 locations – $4,834 PTA

9. Lust Caution (Focus) â€" 125 locations – $4,340 PTA

10. NEW â€" Gone Baby Gone (Miramax) â€" 1,713 locations – $3,619 PTA