Posted on Thursday, October 5th, 2017 by Hoai-Tran Bui
China’s influence on Hollywood in the past few years is palpable, with major blockbusters inserting storylines and characters to specifically cater to Chinese audiences and studios depending on overseas audiences to save critically slammed blockbusters. But Hollywood may soon find that all that pandering hasn’t paid off.
Chinese theaters have been reportedly skimming millions of dollars in ticket revenue from Hollywood studios, with as much as 9% of ticket sales going underreported in 2016. With 2017’s summer box office haul recording as one of the worst Hollywood has seen in decades, what does this mean for the overall box office numbers?