netflix the cloverfield paradox deal

It was the stunt that stole the show during the Super Bowl: Netflix dropped a surprise trailer for The Cloverfield Paradox, revealing that the J.J. Abrams-produced movie would be streaming immediately that night. It was an unprecedented piece of marketing, but what about the deal that made it happen?

There had been rumblings in the weeks prior that Netflix and Paramount were in negotiations over the troubled project, but we didn’t know what those talks entailed. Until now.

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Cloverfield Paradox early buzz

Netflix and the Cloverfield franchise pulled off a huge surprise last night, first dropping the long-awaited trailer for the third film in the series before handing us another shocker: the movie would be available to stream immediately after the Super Bowl.

It’s a clever marketing scheme that holds true to the “disruptive” nature of both the Cloverfield franchise and the streaming service. Viewers would have no choice but to go into the movie fresh, with no positive or negative reviews to taint their movie-watching experience. It’s a bold experiment — but did it work? And was the movie at the center of it all, now titled The Cloverfield Paradox, worth the trouble?

Here’s what the critics who stayed up late on Sunday night to check out the movie had to say.

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The Cloverfield Paradox Review

Warning: This Cloverfield Paradox review contains spoilers.

The curious, accidental Cloverfield franchise gets a new addition with the long-delayed The Cloverfield Paradox. After lengthy reshoots, and shuffling through various possible release dates, this latest entry in the Cloverfield series made history with a surprise trailer dropped during the Super Bowl, and a surprise release on Netflix immediately following the game. But is it a step in the right direction for the series, or a major misfire? 

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The Cloverfield Paradox trailer

Update: A second trailer for The Cloverfield Paradox has arrived online, boasting that the surprise sequel is currently available to stream on Netflix. Watch the new trailer below. Our original article continues.

After rumors and delays, the trailer for The Cloverfield Paradox, the new Cloverfield sequel, is here. A Super Bowl trailer for the film just arrived to give us a fresh glimpse into J.J. Abrams’ latest top secret mystery box project. The film, originally titled God Particle, comes from director Julius Onah. Watch the The Cloverfield Paradox trailer below.

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Cloverfield Sequel Title

The next Cloverfield sequel has kicked off a cryptic viral marketing campaign, which includes at least two websites that fans can scavenge for clues. A release date for the film has also been confirmed for the spring, after being pushed back from February. But the one thing the third Cloverfield film is missing is a title.

The Cloverfield movies have always been veiled in secrecy, but the mystery of the third untitled Cloverfield has been the most infuriating, if only because its tentative title, God Particle, was already pretty darn good. But thanks to some eagle-eyed Reddit sleuths, we may have just found out the official Cloverfield sequel title.

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Cloverfield Sequel Viral

The long-delayed Cloverfield sequel (originally titled God Particle) was recently pushed back from its planned February release date to April. While the film still remains cloaked in mystery, a brand-new viral marketing promo has been launched to both tease the new film and mark the original Cloverfield‘s 10th anniversary.

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Star Wars Rebels Final Episodes

The end is nigh for Star Wars Rebels: the show’s final episodes will begin on February 19, leading up to a 90-minute conclusion on March 5. Details about the final Star Wars Rebels episodes have been released, to prepare you for the end. More on the final Star Wars Rebels episodes, including a new trailer, below.

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cloverfield sequel release date

The new Cloverfield sequel, tentatively titled God Particle, was set to hit theaters next month, February 2018, but now it looks like the next entry in the secretive Cloverfield franchise will be arriving in April 2018. More details on the Cloverfield sequel release date are below.

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gringo trailer

Titling your movie after a slur is always a gamble, but casting award-winning actors in your marijuana black comedy may be even more so.

Gringo stars David Oyelowo in his most broad comedic performance yet, playing a mild-mannered businessman who is tasked with delivering a formula for a new weed pill to a lab in Mexico. But because of the shady dealings of his superiors, played by Charlize Theron and Joel Edgerton, he gets kidnapped by a Mexican drug cartel and finds himself tangled in a web of drug conspiracies, mercenaries, and the DEA — and hey, isn’t that Sharlto Copley? But this is a comedy, so Oyelowo has to scream hysterically the entire time.

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David Oyelowo Disney Musical
Today in extremely cool movie news, Disney announced they will be making a new live-action musical starring David Oyelowo, from Tarell Alvin McCraney, the playwright who inspired Barry Jenkins’ Moonlight. The House of Mouse has been slowly but surely remaking their animated classics into live-action musicals, like last year’s Beauty and the Beast with Emma Watson and a bunch of CGI tomfoolery. But this latest project, Cyrano the Moor, is a new concept inspired by two classic plays. Read more about Disney’s Cyrano the Moor below.

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