Posted on Wednesday, February 3rd, 2010 by Russ Fischer
The fact that Clash of the Titans was being pushed back to April 2 to accommodate a last-minute conversion to 3D has been accepted as fact, even though Warner Bros. hadn’t officially said anything about the plan. Now there’s an official press release from the studio that removes any doubt. Yes, Clash of the Titans and the two halves of Harry Potter and the Deathly Hallows are being converted to 3D and will be released in 2D and 3D simultaneously.
Prime Focus, one of the companies that worked on 3D for Avatar, is doing the Clash of the Titans conversion. WB president of domestic distribution, Dan Fellman, expressed corporate excitement for the format change and said, “We are experienced and have been successful in the conversion of 2D to 3D going back to such hits as The Polar Express, select scenes in Superman Returns and the last two Harry Potter films.”
Read the whole press release, if you’re interested, after the break.
(February 2, 2010 – Burbank, California) Warner Bros. Pictures and Legendary Pictures announced today that the upcoming feature film “Clash of the Titans” will be released in 3D worldwide on April 2, 2010. The film will simultaneously be released in 2D.
In making the announcement, Dan Fellman, President, Domestic Distribution, Warner Bros. Pictures, said, “We are experienced and have been successful in the conversion of 2D to 3D going back to such hits as ‘The Polar Express,’ select scenes in ‘Superman Returns’ and the last two Harry Potter films.”
Fellman continued, “We are confident in the constantly evolving 3D technology, and the results for ‘Clash of the Titans’ will be presented onscreen with the highest-quality images available today. Based on our track record, we know that audiences are embracing the RealD and IMAX experiences, and we see many opportunities on our film slate to provide moviegoers with these great options at the multiplex.”
Jeff Robinov, President, Warner Bros. Picture Group, said, “We’re excited about 3D and look forward to bringing a rich, involving visual experience to audiences around the world.”
Additional titles on Warner Bros. Pictures’ 2010 film slate that will be released in 3D (in addition to 2D) include “Cats & Dogs: The Revenge of Kitty Galore” (July), “Guardians of Ga’Hoole” (September) and “Harry Potter and Deathly Hallows, Part 1” (November).
Warner Bros. Pictures’ 3D partner on “Clash of the Titans,” Prime Focus, was one of the visual effects vendors on “Avatar,” which received an Academy Award nomination for Outstanding Visual Effects.