What Was That ‘Jurassic World’ Pitch Reel Really For?

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It’ll be some time yet before we get an actual trailer for Colin Trevorrow‘s Jurassic World, but last week a pitch reel seemed to offer a first peek at what it could look like. Then official sources quickly clarified that it was for a scrapped video game.

Some took the studio at their word, while others wondered if it was all just spin. Now, the latest report suggests that the real answer lies somewhere in between. Hit the jump for the latest update.

First, let’s backtrack a bit. Shock Till You Drop originally posted the video last week, labeling it a pitch reel for the video. At the time, they wrote that it had come from Iain McCaig‘s presentation at Star Wars Celebration Europe II, and stressed that it was for the film.

However, Lucasfilm’s Pablo Hidalgo stated on Twitter that “it was a teaser for a video game project that never came to be that had the same name.” As IGN points out, though, that explanation seemed a bit suspect since we’d had no word up until then of any cancelled Jurassic World video game project.

Now Badass Digest reports that they’ve confirmed with people who worked on the pitch reel that it was indeed for a movie — which would have had video game and Internet components. The idea was to relaunch the franchise as a big multimedia experience, and McCaig wanted to lead the charge.

According to their sources, the reel was made in 2011 specifically to show producers Steven Spielberg, Kathleen Kennedy, and Frank Marshall. The story would’ve followed a dinosaur attack on California — “basically a bigger scale version of Jurassic Park: The Lost World,” as the site puts it. The proof of concept video was never intended to be shown outside the producing team, which explains why it looked so rough.

In the end, the video was unsuccessful in that McCaig’s pitch never got of the ground. But now that Amblin and Universal are attempting to revive the series, it seems possible that McCaig’s concept could be incorporated into the movie somehow. Or maybe not. Perhaps that the idea was left behind entirely, with the title retained because “Jurassic World” just sounds cool.

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