Universal Studios has signed a director to remake Bong Joon-ho‘s 2006 Korean monster film The Host. Commercial film director Fredrik Bond will helm the project, based on a script by Smart People scribe Mark Poirier, and Gore Verbinski will produce. Bond has directed a variety of commercials over the last few years (check them out right now here). Haven’t seen The Host? Check out the trailer below!
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The Host follows a dysfunctional family who sets out to bring their little girl back home after a horrifying giant monster that emerges from the Han River to wreak havoc on Seoul. The Host was released on a record number of screens in South Korea and broke box-office records throughout its domestic run. By the end of its run, over 13 million people had bought tickets, making it the highest grossing South Korean film of all time. Joon-Jo talked to Sci-Fi about the idea of an American remake during the film’s original theatrical run. Here is what he said:
“Maybe three or four years down the line, if The Host [remake] comes out, and there’s a cool director who takes it on and makes it a real great film, then I’d be very happy,” Bong told SciFiWire in an interview, through a translator. “On the other hand, if it’s just crap, I think I’d be happy, too, because then people would be like, ‘Oh, yeah, Bong’s original was really good.’ So, for me, it’s a win-win situation. But Universal has a tradition of doing horror and creature films, so I anticipate that they will do a great film.”
If you haven’t yet, check out Fredrik’s commercial work in our Commercial Directors Spotlight.
Fredrik Bond is directing the American remake of The Host for Universal, but who is he? The Swedish commercial director began his career as a photographer, studying at NYU Film School. Bond got his break after directing a documentary about photographer David Sim’s work for Levis. In 1999, he was one of 30 directors chosen out of 500 for the prestigious Saatchi and Saatchi New Directors Showcase, which was part of the Cannes Advertising Festival.
Ranked by Campaign Magazine as one of the “World’s Hottest New Directors”, Bond went on to win over a dozen British Television Advertising Awards. His commercial clients have included Adidas, KISS FM, Monster.com and Volkswagen. He directed a music video for Moby for the song Bodyrock. In 2005 and 2008, Bond was nominated for the Directors Guild of America’s Outstanding Directorial Achievement in Commercials. Check out some of his work below.
Carling – “Space”
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JC Penny – “Aviator”
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Milk: The Straw
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Pepsi: Times Square (Kung Fu Fighter)
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Rotten Tomatoes have published their Mid-Year Report, which features a list of the best and worst reviewed movies of the first six months of 2007. You can see the top ten of each below.
Best Reviewed Movies
2. “Away From Her”
4. “Knocked Up”
5. “Hot Fuzz”
7. “The Host”
10. “The Lookout”
Worst Reviewed Movies
1. “Because I Said So”
2. “The Number 23”
4. “The Reaping”
6. “Perfect Stranger”
7. “Happily N’Ever After”
8. “Are We Done Yet? ”
9. “Code Name: The Cleaner”
10. “Hannibal Rising”
Not many surprises to be found. Ratatouille has wrestled the best reviewed wide release of 2007 title away from Knocked Up, which is still holding strong at #4.One unusual observation is that the best movies list features a lot of comedy/romantic comedy films (Ratatouille, Once, Knocked Up, Hot Fuzz, Waitress). In the past usually dramatic indie flicks have dominated the list. I’m also glad to see Zodiac as I’ve fielded negative comments about the film from most people I have spoken with. David Fincher’s film is one of my favorites of the year thus far.
Because I Said So and The Number 23 are the film’s I’ve least enjoyed this year so far. So I feel a little vindicated seeing them rank at the top of the worst reviewed films list. I am actually surprised to see Hannibal Rising make the worst list at #10. I didn’t enjoy the film, but at the same time, I didn’t hate it either. I wonder if there is a huge backlash on the film purely based on it’s comparison against Silence of the Lambs?
Bong Joon-ho’s The Host opened up last week, and there is already talk of a big budget American remake. Must we ruin everything good?
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Since it’s premiere at the 2006 Cannes Film Festival, Joon-ho BONG’s new film The Host has garnered huge international buzz. So I went into the screening with unreachably high expectations and was not disappointed.
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Director: Bong Joon-Ho
Starring: Song Kang-ho, Scott Wilson, Byun Hee-Bong, Park Hae-il, and Bae Doona
Running Time: 119 minutes
MPAA Rating: R for creature violence and language
9 out of 10
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