han solo

Hey… we hear you’re interested in some Star Wars Bits. Follow us. C’mon. We’ve got all the Star Wars Bits you could possibly want. In today’s batch:

  • Harrison Ford surprises Star Wars fans… for charity!
  • George Lucas explains why he’s done with the series.
  • The Alamo Drafthouse reveals a stunning Star Wars commemorative magazine.
  • John Boyega loves his lightsaber.
  • Riz Ahmed‘s Rogue One character name, revealed.
  • The surprising origin of Captain Phasma.
  • One insane The Force Awakens tattoo.

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The Force Awakens Trailer Sweded

Last night we were caught off guard by the unveiling of a new TV spot for Star Wars: The Force Awakens. This time the focus was on Finn, likely as a way of keeping fans guessing as to whether it will be John Boyega’s Finn or Daisy Ridley’s Rey who becomes the new new hope of the Star Wars saga. You can check it out right here.

But if you’re done watching any new footage after the final trailer for the movie, then you can kill some time by checking out the final The Force Awakens trailer sweded, with some of the worst Stormtrooper helmets you’ve ever seen. But there is some real fire used at one point that’s pretty cool. Read More »

Star Wars The Force Awakens Finn

As excited as we are to see Han, Chewie, and Leia (and presumably Luke, whenever we get around to seeing him) back for Star Wars: The Force Awakens, we’re also dying to spend some quality time with the new heroes of the franchise. Like Finn, the young stormtrooper played by John Boyega. His was the very first face we saw in the very first teaser trailer for the movie, but a year later, there’s a whole lot we still don’t know about him.

So it’s a pleasure to get to know him a tiny bit better today, as a new TV spot shines a light on this brand-new badass. Don’t worry — your other faves, like BB-8, make appearances too. Watch the Star Wars: The Force Awakens Finn spot after the jump. Read More »

Star Wars Battlefront Reviews

We regularly do “Early Buzz” reports for movies, and sometimes the occasional television series, but in the ten plus years of the site history, we’re never done one for a video game… until now. Yes, Star Wars warrants a break out of our usual boundaries because everyone is so excited for Star Wars Battlefront, which was released for Playstation and Xbox this week. So lets take a look at the early Star Wars Battlefront reviews and see what the video game critics think of the first big Star Wars video game of the Disney era.

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star wars marketing integration with Stephen Colbert

Stephen Colbert has a long history with Star Wars. He’s defended that crossguard lightsaber, called out Star Wars creator George Lucas, and even attempted to guess the entire plot of Star Wars: The Force Awakens based on just the images in the trailer. While its clear Colbert is a Star Wars fan, he wasn’t afraid to take on the evil empire last night on The Late Show with Stephen Colbert. In a segment on last night’s show, Colbert blasted the brand’s past and present pieces of ridiculous marketing integration, or more specifically Cover Girl’s new line of Star Wars collection makeup.

“The forced marketing integration is strong with this one,” remarked Colbert, who went on to mock the product: “They were previously available in containers that didn’t say Star Wars!”

Watch the whole segment embedded after the jump.

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new hope ending

With the release of Star Wars: The Force Awakens officially one month away (technically under a month since the movie starts playing December 17th), there’s no better time for an Honest Trailer to start taking shots at the original trilogy, beginning with the sci-fi adventure that started it all.

The Star Wars Honest Trailer will tickle the fancy of saga fans if only because it refuses to call the movie by its later added subtitle of A New Hope. And really, there’s not a lot to skewer besides the legacy of Star Wars that has wrought a huge fanbase that puts together Wikipedia pages for nearly every facet of the Star Wars universe, so that’s what they do. Read More »

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You don’t need guidance, Anakin. In time, you will learn to trust your Star Wars Bits. Then, you will be invincible. I have said it many times, you are the most gifted Jedi I have ever met. Here’s what we have for this edition of news from a galaxy far, far away:

  • A new high-resolution Millennium Falcon photo from The Force Awakens.
  • New female Star Wars fashion from Hot Topic and Her Universe.
  • Images of The Force Awakens soundtrack release.
  • Diving in the mystery of who is Maz Kanata.
  • High-resolution images of pieces from Gallery 1988’s The Art Awakens.
  • The Force Awakens will become a Dolby Cinema experience.
  • Hasbro is still catching up to meet demand for The Force Awakens toys.
  • Will The Force Awakens marketing change how blockbusters are promoted?
  • What to keep an eye out for at Season of the Force at Disney theme parks.
  • Disney’s Hollywood Studios has some Star Wars fun on the way.

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star wars launch bay

For the next few weeks, the Disney’s patented Synergistic Marketing Machine is going to kick into a gear we’ve never quite seen before. With Star Wars: The Force Awakens only a month away from release, the massive media conglomeration is embarking on a campaign to make sure that each and every human being on the planet with access to a movie theater knows about J.J. Abrams‘ sequel and is either excited about it or browbeaten enough to go see it out of obligation. It’s all the same in the end, right?

Disney’s most impressive feat of marketing has to be the Star Wars Launch Bay attraction that officially opened at several of their theme parks yesterday. This temporary exhibit (a prelude to the actual under-construction Star Wars lands arriving in a few years) shows off props and costumes from The Force Awakens, gives fans a chance to interact with a few Star Wars characters, and ultimately serves as a massive reminder that they love the original trilogy.

But Disneyland passes cost a literal arm and a leg these days (what is Disney doing with their new collection of limbs?) so you might as well watch videos from the exhibit at home in bed.

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star wars jj abrams daisy ridley

A couple great Star Wars articles were published online today by Empire Magazine and Wired Magazine, one about planning the future of the Star Wars universe and the other featuring comments from Andy Serkis about how his character Supreme Leader Snoke fits into Star Wars: The Force Awakens. Hit the jump to read everything we learned from these two new pieces, alongside our thoughts, insights and commentary.

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