TriStar Pictures has released the first trailer for the Morgan Spurlock-directed One Direction 3D movie. The trailer makes it seem more of a puff-piece documentary than the cash-grab 3D concert film most were expecting. Watch the trailer embedded after the jump, and leave your thoughts in the comments below.
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I can’t claim to know anything about the boy band One Direction, though a quick and easy search tells me they’re kids from England and Ireland who have been releasing records for two years after being discovered via the show The X Factor, and whose management has done a pretty good job of selling. At a time when no one moves records any more, these kids sell a lot: three million copies worldwide of their debut record, for example. They’ve got two platinum singles and one triple-platinum singles in an era when the notion of single sales seems so bygone that I bet a lot of people might not even know what “triple-platinum” means.
They’ve even got a concert film that came out late this past spring on DVD. Now they’re going to have another, and it will be a big theatrical 3D thing, and Morgan Spurlock is going to direct, presumably because there is a serious payday waiting at the end of that process. Read More »