Be Kind Rewind Movie Poster

Be Kind Rewind Movie Poster

If I had to make a list of the top 10 movies I’m excited about for 2008 (note: I once tried, but came up with 55 movies instead), Be Kind Rewind would be front and center.

Michel Gondry’s film captures the magic of movies and filmmaking, and a weird, quirky and totally original comic plot starring Jack Black and Mos Def. This week it was announced that Gondry will premiere the film at the 2008 Sundance Film Festival. I’m very excited to see it. Check out the new theatrical poster after the jump.

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Be Kind Rewind: Robocop Movie Trailer

Be Kind Rewind Ghostbusters Movie Trailer

On Friday we showed you a “Sweded Trailer” for the classic film Ghostbusters, from the parody of the movie within the movie of Michel Gondry’s Be Kind Rewind. On Saturday, we brought you the Jack Black and Mos Def’s Rush Hour 2. Today we bring you the trailer for Robocop, only available at Be Kind Rewind. Read More »

Be Kind Rewind: Rush Hour 2 Movie Trailer

Rush Hour 2 Trailer - Be Kind Rewind

Yesterday we showed you a “Sweded Trailer” for the classic film Ghostbusters, from the parody of the movie within the movie of Michel Gondry’s Be Kind Rewind. Today we bring you Jack Black and Mos Def’s Rush Hour 2. Can’t be worse than Brett Ratner’s film, can it?
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Be Kind Rewind

We promised you yesterday, and now here it is. The official version of Michel Gondry’s (Eternal Sunshine of the Spotless Mind, The Science of Sleep) Be Kind Rewind movie trailer is now online for your viewing pleasure. Check it out after the jump, followed by seven new production photos
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Be Kind RewindI don’t exactly understand how I missed it, but the trailer for Michel Gondry’s (Eternal Sunshine of the Spotless Mind, The Science of Sleep) new comedy Be Kind Rewind premiered at Comic-Con last weekend. Someone taped the screen and uploaded the video to YouTube, but I could never recommend watching a handheld video taped version (although, I personally couldn’t resist). [Please read my mini-rant about this at the end of this posting]

BEFORE you start searching for it, keep on READING…

You won’t have to wait much longer, the trailer is set to premiere in front of Rush Hour 3 this Friday. But fear not, you won’t have to pay for a crappy Brett Ratner movie just to see this very cool trailer. I’ve been told it will premiere online tomorrow or Thursday.

Be Kind Rewind follows Jerry (Jack Black), a junkyard worker who attempts to sabotage a power plant he suspects of causing his headaches. But he inadvertently causes his brain to become magnetized, leading to the unintentional destruction of all the movies in his friend’s (Mos Def) store. In order to keep the store’s one loyal customer, an elderly lady with a tenuous grasp on reality, the pair re-create a long line of films including The Lion King, Rush Hour, Ghostbusters, When We Were Kings, Back to the Future, Driving Miss Daisy, and Robocop , putting themselves and their townspeople into it. They become the biggest stars in their neighborhood.

Be Kind Rewind hits theaters on December 21st 2007 in limited markets.

Peter’s Mini-Rant Against Trailer Piracy

There should not be a such thing as “Movie Trailer Piracy.” It’s a ridiculous concept in the first place – people stealing advertisements. Studios should be happy that movie-goers are interested in their product. It’s illegal yet, I understand that consumer demand will always result in an bootleg offering. This is something that more movie studios also need to learn, as I’m sure nobody involved with the films want people to view a trailer in this trashy format. So why not offer an official online release to feed the demand?

It’s not like a trailer that debuts in front of 7,000 screaming fanboys at Comic-Con isn’t ready for mass consumption. Paramount did a good job releasing the Beowulf trailer, preventing many megabytes of pirated cellphone videos from cropping up online. I can also understand the argument that Comic-Con is a “special event,” and that releasing footage online during or soon after the convention could devalue panel attendance. However, I waited in line for hours to get into Hall H, and saw hundreds or maybe even thousands of people turned away at the door. The fans will come regardless of if the footage will be uploaded to Apple or Yahoo on Monday.

So Paramount, where is the Iron Man footage/trailer? We’re all sick of watching the crappy versions on YouTube.

Be Kind RewindAnother photo from Michel Gondry’s Be Kind, Rewind has found it’s way onto the internets. Last time we showed you a photo of the guys spoofing / reinacting Ghostbusters. This time Jack Black and Mos Def are Driving Miss Daisy.

Be Kind, Rewind follows a junkyard worker (played by Jack Black) who believes that a power plant is melting his brain. His plan to sabotage the plant goes wrong and he instead Be Kind, Rewindcreates a magnetic field that erases all of the videotapes in the local video store where his best friend works. Fearing that the accident will cost his friend his job, the two team up to keep the store’s only loyal customer, a little old lady with a very loose grasp on reality, from realizing what has happened by re-creating and refilming every movie that she decides to rent, including Rush Hour 2, Robocop, Boyz In The Hood and Back to the Future. The movie also stars Danny Glover, Mia Farrow, and Mos Def.

The release of Be Kind, Rewind has been pushed up to December 21st 2007.

Be Kind, RewindOne of the films we’ve been looking forward to for a while now is Michel Gondry’s follow-up to The Science of Sleep and Eternal Sunshine of a Spotless Mind.

Be Kind, Rewind follows a junkyard worker (played by Jack Black) who believes that a power plant is melting his brain. His plan to sabotage the plant goes wrong and he instead creates a magnetic field that erases all of the videotapes in the local video store where his best friend works. Fearing that the accident will cost his friend his job, the two team up to keep the store’s only loyal customer, a little old lady with a very loose grasp on reality, from realizing what has happened by re-creating and refilming every movie that she decides to rent, including Rush Hour 2, Robocop, Boyz In The Hood and Back to the Future. The movie also stars Danny Glover, Mia Farrow, and Mos Def.

And now thanks to TwitchFilm, we have the first production photo from the film, which can be seen above. Click on the photo to see it at a higher resolution. Rewind finished filming late last year, and this is the first we’ve seen of it. Why no movie trailer? We want more. You hear us Gondry?! We want more! Be Kind, Rewind hits theaters on April 4th 2008.

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