The writing team of Seth Rogen and Evan Goldberg have obviously made a bunch of talented friends writing films like Superbad, Pineapple Express and The Green Hornet. Many of those friends also happen to be huge movie stars and the pair, who’ll soon make their directorial debut with End Of The World, are calling in the cavalry.

The film, which was previously called The Apocalypse and is based on the short Jay and Seth vs. the Apocalypse, will star Rogen and Jay Baruchel as two friends in an apartment as the world ends. Cameos from James Franco, Danny McBride, Aziz Ansari, Jonah Hill and Craig Robinson have already been revealed and now several new names have been added to the list: Michael Cera, Jason Segel, David Krumholtz, Rihanna and Emma Watson.

The first three, much like the five before that, all make sense. Each of the actors have appeared in a previous project connected to Rogen or Goldberg. The last names though, Watson – best known as Hermione Granger in the Harry Potter films – and Rihanna, who’s acting debut Battleship opens later this month, seem a bit more out of left field. Especially since all of the above actors will be playing themselves. There’s more after the jump. Read More »

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Seth Rogen has been a top comedy star, writer, and producer for several years now, so it’s not remotely surprising he’s been collecting an exceptionally funny cast for The Apocalypse. Still, the quality of the talent involved really is impressive. James FrancoJay BaruchelJonah HillCraig Robinson, and Danny McBride have all been attached to Rogen and Evan Goldberg‘s co-directorial debut for months, and now Parks & Recreation star Aziz Ansari has been added to the roster as well. I think I’m laughing a little already.

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A couple weeks ago when talking about Jay and Seth Vs the Apocalypse, the feature version of a short film he took part in years ago, Seth Rogen said “It’s now much more than just Jay and Seth — there’s many other people vs. the apocalypse now. It’s gonna be crazy.” Now we know who a lot of those other people are. In addition to Rogen and Jay Baruchel — the title characters — Rogen says that quite a few of his frequent co-stars are now part of the movie. So expect to see Danny McBride, James Franco and more in the film. Read More »

What is Page 2? Page 2 is a compilation of stories and news tidbits, which for whatever reason, didn’t make the front page of /Film. After the jump we’ve included 29 different items, fun images, videos, casting tidbits, articles of interest and more. It’s like a mystery grab bag of movie web related goodness. If you have any interesting items that we might’ve missed that you think should go in /Film’s Page 2 – email us!

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baruchel

Out and about to promote She’s Out of My League, Jay Baruchel has been commenting on the various other projects he has coming down the pike. Jay and Seth vs. the Apocalypse is still in the works, it sounds, though there’s no new news; the hockey drama Goon, which Baruchel has co-written with Evan Goldberg might just start shooting this August in Montreal.

An entirely new prospect though, at least to me, is a horror screenplay called Pig that Baruchel is writing, doesn’t want a lead role in but is keen to direct.

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Jay and Seth vs. the Apocalypse

Seth Rogen and Jay Baruchel have signed on to star in a big screen adaptation of Jay and Seth vs. the Apocalypse for Mandate Pictures. The idea for the film began as an internet trailer that went viral last Summer. Jason Stone directed the viral video, which was written by Rogen and his Superbad co-writer Evan Goldberg. Variety reports that several production companies vied for the rights to the comedy. The story focuses on two friends who are cooped up together for too long and begin to get on each others nerves, while the end of the world happens outside. I’m guessing the eventual film will feel like an American-ized version of Shaun of the Dead, but instead of zombies the planet is invaded by monsters, and the duo are too afraid to leave the house. Watch the original viral trailer below:

[flv:http://bitcast-a.bitgravity.com/slashfilm/trailers/sethandjay.flv 350 260]

It’s interesting to note that Mandate is actually giving Rogen and Goldberg full creative authorship of the movie and final cut. The search for a director has begun, and they hope to begin filming in 2009 with a budget estimated to be around $30 million. Rogen’s prior commitments must take precedence. Other Rogen films scheduled to shoot in 2009 include The Green Hornet and the still untitled Judd Apatow stand-up comedian comedy starring Adam Sandler.

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