If you’ve seen the hideous monstrosity that is Clash of the Titans, replete with its horrendous and eye-torturing attempts at 3D imagery, you probably don’t have much love at all for post-production dimensionalisation. I’ve seen the online reaction to two upconvert projects that have been announced in just the last 24 hours, Michel Gondry‘s Green Hornet film and M. Night Shyamalan‘s The Last Airbender, and it wasn’t pretty.

Now, though, key creative personal on each movie have issued statements to the effect that these films were actually planned and possibly even shot for 3D, though don’t confuse that for them actually being shot in 3D. I’ll give you the quotes after the break, so you can judge for yourself if we’re being told the truth, the whole truth and nothing but the truth.

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The Last Airbender

Deadline has learned that Paramount Pictures is jumping on the post-conversion 3D scam bandwaggon with M. Night Shyamalan-directed The Last Airbender. I had a feeling this was coming as producer Frank Marshall filed the following tweets earlier this month:

Looking at 3-D test… Looking at 3-D for various projects, I think it’s here to stay, but not right for all movies… So far, feels like it’s better to shoot in 3-D rather than convert….

Looking at other 3-D companies today, maybe even 3-D TV?

After several 3-D tests, I believe you can do a good conversion. Key is don’t treat it as a technical process, but involve the filmmakers.

So it appears that Marshall, Paramount and Shyamalan were able to find a company that could turn a better product that the Clash of the Titans conversion, which yes, was awful.  As Flemming notes, Shyamalan is also notoriously “particular about his movies, so he must be sold on the conversion process.” Apparently they are using Stereo D, the company that worked on James Cameron’s Avatar.

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Iron Man 2

Here are a few quick bits of news involving the completion of Iron Man 2, when will we see the next trailer and hear James Newton Howard‘s score for The Last Airbender and new casting/production details of xXx 3D: The Return of Xander Cage.

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New Airbender Banners and Trailer News


Throw what you want, it won’t stick anyway – I’m really looking forward to M. Night Shyamalan‘s The Last Airbender. It seems to me that he’s got just the skills, story instincts and appropriate technical discipline to pull off a film of this type.

Yahoo have unveiled two banners for the film, one showcasing the fire nation and Dev Patel‘s villainous prince Zuko, the other Noah Ringer as the air nation’s Aang, our hero. See them in full below the break.

Meanwhile, over on Twitter, the film’s producer Frank Marshall has today spilled a couple of details on the trailer, perhaps to assuage fears of a heavy air-vs-fire bias.

The AIRBENDER trailer will be about 2 minutes long…

The AIRBENDER trailer will feature all the main characters…

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The Buzz: Filmmakers React to Avatar


James Cameron‘s Avatar has been unleashed upon this world. We’ve run reviews from half of the /Film staff: David ChenBrendon Connelly, Russ Fischer, and Hunter Stephenson. You might have even added your own mini-review. But you might be wondering, with all the talk of game-changing advances in the tech side of filmmaking, what do the writers and directors in Hollywood think of Avatar? Here is a round-up of quotes:

Zombieland director Ruben Fleischer: “Went to a special screening of Avatar last night where James Cameron did a Q&A after the film. I can’t tell you how much I loved the movie, or how clearly Cameron cemented himself as the world’s greatest living filmmaker. This is an incredible movie. I recommend seeing it in IMAX. So next level. So awesome. Avatar is a game changer. James Cameron wins.”

Back to the Future, Indiana Jones and Bourne series Producer Frank Marshall: “Wow!!! AVATAR is audacious and awe inspiring. It’s truly extraordinary and I would really need a blog to talk about it…”

Donnie Darko/The Box director Richard Kelly: “AVATAR was amazing. Lived up to all the hype – now must see in IMAX…”

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The Last Airbender Trailer Delayed Until February

The Last Airbender

A lot of Airbender fans were hoping to see a new trailer for M Night Shymalan‘s live-action adaptation of the American-anime The Last Airbender this Christmas, but it isn’t going to happen after all. Producer Frank Marshall mentioned on Twitter that “Not enough” visual effects shots from ILM are finished, which means that the next trailer for Last Airbender will have to wait. So when can we expect a new trailer? Marshall says February. If so, my best guess is that we’ll be seeing the first full length trailer on February 12th, attached to Percy Jackson & the Olympians: The Lightning Thief.


Legendary producing couple Frank Marshall and Kathleen Kennedy have set their sights on remaking this summer’s French-Canadian hit, Fathers and Guns (released as De Pere en flic). The plot concerns a father and son, both cops, who seemingly hate each other. Of course, they get assigned to work an investigation at a group therapy camp for fathers and sons—hilarity ensues. Sony Pictures has already picked up the project due to Marshall and Kennedy’s involvement, but there’s no writer or director assigned yet.

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Indiana Jones 5 Really Isn’t That Close


Earlier this week most of us gave a collective groan when Shia LaBeouf mentioned that Steven Spielberg had cracked the story for a fifth Indiana Jones film. So how far off is it, really? Empire‘s headline today (“Indy 5 Is A Go!”) might lead you to think sooner rather than later, but that may not be the case. Producer Frank Marshall said things that Empire interpreted as meaning the film “could be approaching the pencil-chewing script development stage,” which means it isn’t anywhere close to happening. Read More »

imax comparison

Over the last month, we’ve written quite a few times about the new Digital IMAX theatres and how we believe that the IMAX Corporation is ripping off moviegoers by placing the IMAX brand name on subpar sized cinema screens nationwide. Actor/comedian Aziz Ansari started the public fuss, Pulitzer Prize winning movie critic Roger Ebert publicly came out against the practice, yet IMAX ignorantly ignored the criticism, and insists that audiences are too stupid to notice the difference (obviously, they didn’t phrase it that way, I’m just giving you my interpertation — read the linked article for exact quotes). Now big Hollywood players are beginning to step up and take a stance on the issue.

Producer Frank Marshall agrees that IMAX Digital is false advertising. For those who might not recognize the name, Marshall has produced over 80 films over the last 30 years, including the Indiana Jones series, Poltergeist, Gremlins, Goonies, Back to the Future, Who Framed Roger Rabbit, The Sixth Sense, The Bourne films, Signs, Seabicuit, The Curious Case of Benjamin Button and more. basically, he’s one of the biggest producers in Hollywood. So what did Marshall say about IMAX?
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Will Hayao Miyazaki Appear at Comic-Con?


When I first heard that Legendary Japanese filmmaker Hayao Miyazaki would be making a very rare trip to North America, to my neck of the woods – the bay area, to appear, accept a prize, premiere his new film and participate in a Q & A on July 25th, I screamed out loud. It wasn’t a scream of joy, like it should have been… it was a scream of annoyance. As CartoonBrew put it, Miyazaki “so rarely travels to the US, and even less so to make public appearances.” And July 25th is the same weekend I’ll be traveling down to San Diego for Comic Con.  In the days that followed, something occurred to me — why would Miyazaki be making an around the world trip just to appear at Berkeley?

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