IFC Launches New Genre Label, IFC Midnight

ifc-midnight

For the past year IFC has bought up a lot of left-field, genre and oddball movies to distribute in the States. It started with Antichrist — not such a weird buy, given the prestige status of Lars von Trier — and then went to Valhalla Rising, Human Centipede (First Sequence) and Enter the Void, among many others.

Now IFC has spun off a genre label called IFC Midnight, which is a name that has been used by the company for a slate of on demand films in the past. It sounds similar to Magnolia’s offshoot Magnet, and will send all these films to video on demand, DVD and some theatrical releases. Read More »

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