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Hollywood is in a dark place right now. The world is changing around it, and movie studios are struggling to adapt. We’ve already seen how studios have been trying to incorporate current technology-based trends and developments into everyday practice—whether it be through harnessing the power of social networking sites like Twitter and Facebook, or combating piracy with digital downloads—but so far none of these attempts have been met with much success or enthusiasm.

I doubt this latest experiment is going to change that.

In partnership with Universal, Best Buy has recently unveiled a movie app that encourages using your cell phone while watching Despicable Me. Find out more after the break. Read More »

Despicable Me Movie Trailer #6

Universal Pictures has released yet-another new movie trailer for Illumination Entertainment‘s computer animated feature Despicable Me (you can also see the previously released trailers here: one, two, three, and four). The movie will hit theaters in only a few weeks (July 9th) but with Toy Story 3 hitting theaters today, Universal is trying their best to keep the film in the audience’s mind. They are also trying to keep the cute yellow minions front and center, as they are clearly the most marketable/entertaining part of the movie. Watch it now, embedded after the jump. Leave your thoughts in the comments below.

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Despicable Me

It’s been a few days since our last movie poster roundup. Today we bring you new one-sheets for Anton Corbijn’s The American, Middle Men, Knight and Day, and Resident Evil: Afterlife 3D. Check them out, after the jump.

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Despicable Me Minions at the Grove

After the jump you can find a few videos I was hoping to run today on the site, including:

  • A featurette taking us into composer James Horner‘s recording of the score for The Karate Kid.
  • Four minutes of The A-Team
  • The Minions from Despicable Me invade LA’s The Grove, an interested marketing experiment with a studio-sponsored flash mob

Watch all three clips, after the jump.
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Despicable Me

Universal Pictures has released a new “NCM First Look” featurette for Illumination Entertainment‘s computer animated feature Despicable Me (you can also see the previously released trailers here: one, two, three, and four). Watch it now, embedded after the jump.

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Three New Movie Posters: Despicable Me

Despicable Me

Universal has released three new movie posters for Illumination Entertainment‘s computer animated feature Despicable Me. Check them out now, after the jump.

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Iron Man 2

Okay, so we took a day off from the Poster round-up and it seems like the one-sheets have really stacked up fast. Today we bring you two Iron Man 2 IMAX movie posters, the one-sheet for The Disappearance of Alice Creed, A Nightmare on Elm Street Motion Poster, an Italian one-sheet for Despicable Me, Ken Loach’s Looking for Eric, and posters/promo images for two television shows: True Blood and Lost. Check them out now, after the jump.

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A bunch of new movie posters hit today, so I thought I’d do a round up of some of the one-sheets we didn’t get to on the site. The movies include: MacGruber, The Losers, Beastly and Easter-focused posters for Despicable Me and Toy Story 3. Hit the jump to see all the new posters. Click on the images to enlarge.

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Despicable Me

Since July 2009, three different teaser trailers have been released for Illumination Entertainment‘s computer animated feature Despicable Me (you can see them here: one, two, three). Each one is a little bit more confusing then the last, none of them showing what the movie is actually about.

Well, today Universal Pictures finally decided to do the full reveal, releasing a two minute and 42-second full length trailer which gives you a better look at the characters, story, and comedy of the upcoming film. I’m really digging the production and character design. Watch the movie trailer now, embedded after the jump. As always, leave your thoughts in the comments below.

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Cool Posts From Around the Web:

International Despicable Me Teaser Trailer

Despicable Me

The last teaser trailer for Universal Pictures and Illumination Entertainment’s upcoming computer animated film Despicable Me had a lot of people scratching their heads. Who are these little yellow guys with glasses, gloves and blue overalls, and what do they have to do with a film about an evil villain who is plotting to steal the moon? One of the many things I learned during my visit to Illumination Entertainment’s Santa Monica-based offices is that the moo cow trailer was originally supposed to be the initial teaser trailer, which might have made a lot more sense.

Yes, these yellow creatures are part of Gru’s army of not-so-bright Minions which help him carry out his diabolical plans (unless of course, they get their hands on a Moo Cow Toy). A new international teaser trailer has been released on Times Online which further explains their role in the story. Watch it now, embedded after the jump.

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