DreamWorks Hoping to Make ‘Fever’ Franchise Their Own ‘Harry Potter’
Posted on Friday, August 19th, 2011 by Germain Lussier
The film franchise is like the printing press of the film industry. Once it was discovered, it became a tool that removed a certain typed of creativity from much of the development process. Take a previously conceived a story (or preferably, stories) and remake it for a built in audience of fans. A minimal amount of work reaps rich rewards. And while some franchises have taken this adaptation process seriously (such as Harry Potter) others have made billions with a lower level of quality (Twilight, for example.) Either way is fine with executives, just as long as there are sequels already lined up.
So there’s always a battle in Hollywood over the next big franchise. Maybe it’s The Hunger Games for Lionsgate. Maybe it’s the Marvel superheroes for Disney. Or maybe it’s Fever, a franchise that DreamWorks has just acquired based on five books by Karen Marie Moning, which sounds like a mix of Pan’s Labyrinth, Lord of the Rings and Twilight. Read more about it after the jump. Read More »
