If I’ve said it once, I’ve said it a hundred times. Domain registration rules. While major corporations are keen to hide so many of their secrets from us, their adoring public, it’s more difficult to hide the public internet domains they register. They regularly give us an idea of upcoming projects or titles and just last week, I reported Lucasfilm registered domains for something called Star Wars: Identities. Going on name alone, I surmised it was some kind of new video game or interactive experience. I was half right.

Star Wars: Identities is a new museum exhibition that runs from April 19 to September 16, 2012 at the Montreal Science Centre. Read more about it, watch a video and more after the break.

Using “props, models, costumes and artworks” from the Lucasfilm Archive, Star Wars: Identities gives attendees an idea of why Star Wars characters are the way they are while simultaneously letting them create their own, personal, unique Star Wars identity that mixes Star Wars mythology with real facts about yourself. Here’s a promo video that explains nothing…

…Followed by the press release that explains everything.

For thirty-five years, audiences around the world have followed the adventures of Luke and Anakin Skywalker, the Jedi heroes of a galaxy far, far away. And now, a new exciting exhibition comes to our own galaxy with Star Wars Identities, a redefined modern exhibition experience in which we will rediscover the unforgettable characters of Star Wars in a whole new way. From the team that brought you Indiana Jones and the Adventure of Archaeology, this new innovative exhibition, made possible by Lucasfilm Ltd. and produced by Montreal’s X3 Productions, will make use of an extensive collection from the Lucasfilm Archives to explore the sciences of identity through the characters of Star Wars. The world premiere of this exhibition will be held at the Montreal Science Centre, starting on April 19, 2012.

A stunning collection from the Lucasfilm Archives, a customized, interactive identity quest, and insightful scientific content will all work together in Star Wars Identities to follow the dramatic journeys of Luke and Anakin Skywalker, cinema’s most famous father and son duo. Visitors will develop a better understanding of what makes the characters of Star Wars who they are, and at the same time explore their own identity with one question, at once simple and profound: What forces shape you?

The Components of Identity
Working with the Montreal Science Centre exhibition developers and a committee of scientific advisers, Star Wars Identities has divided its study of identity into three major themes: the origins of the characters, the influences that shape them, and the choices they make during their life. Within these three themes, ten components of human identity are explored: species, genes, parents, and culture in Origins; mentors, friends, and marking events in Influences; and occupation, personality, and values in the final zone, Choices.

These components form the backbone of the exhibition, exploring the complex notion of identity both in the real world and in creative fiction. Original content throughout the exhibition will shed light on each of the components of identity; simultaneously, “making-of” featurettes explore the stories behind the development of many iconic Star Wars characters, explaining how they became who they are, and showing how different creative choices might have made them different characters altogether.

Kyra Bowling, Exhibits Manager at Lucasfilm Ltd., says “the Star Wars saga continues to captivate audiences who find connection to its richly diverse cast of wonderful characters. Star Wars provides a natural lens through which to explore the themes of personal identity and character. This innovative exhibition lets visitors of all ages investigate, in a fun and educational way, the factors and forces that help shape who we are as individuals.”

A vast and exclusive collection of some 200 objects from the Lucasfilm Archives features props, models, costumes, and artwork from the Star Wars films. This rich collection spans the entire Star Wars canon, drawing from the classic (1977-83) and prequel (1999-2005) trilogies, as well as the animated feature The Clone Wars (2008) and the ongoing television series of the same name. Fan favourites like Darth Vader, R2-D2, Chewbacca, Boba Fett, Yoda, the Millennium Falcon and Anakin Skywalker’s full-sized Podracer — among others — are sure to delight visitors of all generations.

An Interactive Quest
Star Wars Identities will place the visitor at the centre of the exhibition experience with an interactive identity quest that spans the duration of the visit. Closely interwoven with the collection and the educational content, this unique interactive experience will use technology to help visitors of all ages create their own personal and original Star Wars identity by incorporating elements of their own identity with fictional elements. Visitors will then leave with their own unique character inspired by the Star Wars universe and with a deeper understanding of the exhibition’s central theme.

A Team of Experts
In order to develop the exhibition’s scientific content, X3 Productions has collaborated with the Montreal Science Centre content experts to gather a team of specialists from a variety of scientific fields, including genetics, neuropsychology, health sciences, and psychology. Their knowledge and expertise have shaped the exhibition’s structure, and their input has been essential in developing its scientific content and in ensuring that its investigation into identity is up to date and firmly rooted in the sciences.

A Cultural Touchstone
The Star Wars movies have broken box office records and won countless awards over the decades, but it is in the public’s imagination that the franchise has truly made its mark, enchanting audiences of all ages and establishing itself as a cultural touchstone all across the world. The stories continue to resonate today because of their universality: we identify with the characters of Star Wars, and we recognize ourselves in their journeys.

“This exhibition offers a fresh perspective on the beloved characters of Star Wars,” says Jacques-Andre Dupont, Executive Producer of X3 Productions. “We get a deeper understanding of their identities, and, at the same time, we get a deeper understanding of our own. The collection, the interactive components, and the scientific content work hand in hand here to create a seamless and exciting experience for our visitors. It’s a character-driven adventure into identity.”

Information and Ticket Sales
Star Wars Identities will premiere at the Montreal Science Centre from April 19 through September 16, 2012. Tickets are on sale now! For complete schedule and ticket information, visit their website at www.montrealsciencecentre.com or contact them at (514) 496-4724 or (877) 496-4724. Visitors can begin their adventure into identity today by visiting StarWarsIdentities.com.

There’s more information at the official site, the aforementioned starwarsidentites.com. The exhibit will likely travel after it concludes in Montreal, so, if you can’t make it to Canada, just be patient.

Source: The Force.net

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