Posted on Tuesday, November 11th, 2008 by Peter Sciretta
I’ve never really thought about it before, but I don’t believe I’ve ever seen a movie trailer narrated by a woman. Variety has an article which cites a quote from Don LaFontaine, known as “The Voice of the Movie Trailer”, who as you might recall, recently passed away:
“I think women are vastly underrepresented in this area,” LaFontaine said in 2006. “You’d think that for films directly aimed at women, chick flicks, the logical choice would be for a woman to narrate the trailer. But studios hold focus groups and the people in them, women included, seem to prefer the male voice.”
Ryder also notes that William Morris represents only three female trailer voices, all of whom work primarily in television or scratch (aka temp tracks), compared with 33 male trailer voices.
Discuss: Why couldn’t LaFontaine’s successor be a woman? I’m interested to hear what do you guys think…
You can watch the trailer for Gone in 60 Seconds after the jump, considered to be one of the only mainstream examples of a movie trailer with female narration that “works”