Fox Searchlight has begun airing a new television spot for Danny Boyle‘s 127 Hours which features a quote from my Telluride review. Here is what I said:

127 Hours is a brilliant, gut-wrenching and moving cinematic experience. The film will have you in tears one moment, laughing the next, and will leave you on the edge of your seat, gripping the armrests and holding your breath. This is an uplifting story of perseverance with a stronger character arc than the best fictional films released this year. This is not just a story of man vs. nature or survival. Ralston has said that he “did not lose his hand” but instead “gained his life back.” Most importantly, this is THAT story.

Over the years /Film has been quoted on a lot of movie posters, advertisements and dvd boxes, sometimes for films which I liked bu didn’t love (it’s easy to take a sentence out of context or take a positive sentence from a not so glowing review). But I’m really proud that we’ve now been quoted in the marketing for two of my favorite films of the year so far, The Social Network (a tv spot we never posted on the site before) and 127 Hours.  Watch the new tv spot after the jump.

The film tells the story of Aron Ralston (played in the film by James Franco), the mountain climber who amputated his own arm to free himself after being trapped by a boulder for nearly five days. Danny Boyle is the Academy Award-winning filmmaker behind Slumdog Millionaire, 28 Days Dater, Sunshine, Millions, The Beach, A Life Less Ordinary, and Trainspotting.  The screenplay is written by frequent Boyle collaborator and Slumdog Millionaire writer Simon Beaufoy.

Also, check out my video interviews with director Danny Boyle and the real life Aron Ralston.

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