Posted on Friday, February 5th, 2016 by Jacob Hall
The Brothers Grimsby, or Grimsby, depending on which side of the Atlantic you call home, certainly sounds amusing enough. Mark Strong is England’s top spy, an unstoppable James Bond type with all of the skills you’d find in a movie action hero. Sacha Baron Cohen is his loser brother, a disgusting soccer hooligan. Naturally, the two of them are thrust together to save the world from a villainous plot of some kind. But in terms of execution… Well, let’s just say that the marketing hasn’t been particularly inspiring.
Sony has released a batch of new clips from the film, as well as a few “red band TV spots” (how is that a thing?), to promote the film’s U.K. release. Hence the Grimsby instead of The Brothers Grimsby. You can check them out below, if that sounds like your kind of thing.
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This weekend brings Super Bowl 50, and just as with every Super Bowl before it, advertisers will be pulling out all the stops to spend big bucks on commercials that millions will see. Even though there will be more than just hardcore sports fans watching, advertisers still know their audience. That’s why a new tease for the inspiring sports drama Eddie the Eagle, starring Kingsman: The Secret Service breakout actor Taron Egerton and Hugh Jackman, uses respected football players who caught an advance screening of the movie to help hype it up to the masses. Read More »
Posted on Thursday, February 4th, 2016 by Angie Han
The Super Bowl has to be the only television broadcast of the year where the ads are almost as eagerly hyped as the event itself. Even those who don’t know a touchdown from a tackle often tune in for the commercials, and with good reason: companies spend millions just staking out ad space during the game, and millions more to produce some of the slickest, funniest, weirdest, and generally most attention-grabby spots you’ll see all year.
That includes the major movie studios, which annually seize the event to pitch their biggest pictures to millions and millions of viewers. So which movie Super Bowl commercials can we expect to see this Sunday? Find out after the jump.
UPDATE: Since we first published this story, both Captain America: Civil War and Eddie the Eagle have teased Super Bowl spots. Read More »
At last year’s San Diego Comic Con, I was shocked by the amount of people dressed up as Johnny Depp‘s loud and frightening take on the Mad Hatter. I’m always surprised by how much some people love the character, but then again, Tim Burton‘s adaptation of Lewis Carroll’s book made over a billion dollars at the box office, so audiences clearly have a fondness for this world.
Burton didn’t return to direct the sequel, Alice Through the Looking Glass. James Bobin (The Muppets) took over the reins, and we’ll what he’s come up with this summer.
Below, watch a Alice Through the Looking Glass TV spot.
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Last year, a teaser trailer for Fantastic Beasts and Where to Find Them introduced us to the American magical world that we’ll see on the big screen this fall. Now a new featurette on the film shows off even more of the Harry Potter spin-off, including our new adult main characters played by Eddie Redmayne, Katherine Waterston, Dan Fogler and Alison Sudol. However, we don’t find out much more about Colin Farrell here. Still, it’s a cool glimpse behind the scenes of the wizarding adventure that takes place in New York City in 1926. Watch the Fantastic Beasts and Where to Find Them featurette below! Read More »
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Even though some fans of Jurassic Park were disappointed to see that there were less practical dinosaur effects used for last summer’s Jurassic World, that doesn’t mean the visual effects don’t deserve some praise. And if you need convincing that some fantastic work was done in post-production on the movie, a visual effects breakdown shows just how much work went into bringing the operational theme park to life. Check out the Jurassic World visual effects breakdown below. Read More »
Posted on Friday, January 29th, 2016 by Angie Han
Talking animals are nothing new in the world of Disney animated features, but Zootopia takes them to a whole new level by presenting an entire city built, populated, and run by mammals. There are hamster businessmen, shrew mobsters, and a lion mayor. Our protagonists are a fox con artist (voiced by Jason Bateman) and a rabbit police officer (voiced by Ginnifer Goodwin). And they all have one thing in common: they really, really love making animal puns.
A new Zootopia clip addresses the very literal “elephant in the room,” while another offers a peek at “Zoogle,” the animal version of Google. There’s also one more Zootopia trailer that offers a better look at Nick’s (Bateman) scamming ways. Check it all out after the jump. Read More »
The Revenant may have had a tough shoot – have you heard about that yet? – but all the tough work is paying off. Not only did the epic revenge tale score 12 Oscar nominations, it’s also playing well with critics and audiences. Alejandro González Iñárritu‘s picture is a success and, more than that, a technical marvel. We already shared about 45 minutes worth of behind-the-scenes footage from the film, but you can now also watch Iñárritu deconstruct an intense scene from The Revenant below.
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Out of all the Best Picture nominees, The Martian is probably the most easily accessible for general audiences. It’s fun, dramatic, has a simple story, a great cast and just works. Mad Max: Fury Road is a close second, but it’s definitely far too weird for your grandparents who would probably love The Martian.
Following the Oscar nominations, studios are starting to put out more featurettes to take people behind the scenes of the movie vying for the big prize this year. This time it’s The Martian visual effects taking the spotlight with a reel that shows off just what was real on the film that stranded Matt Damon on Mars, and what wasn’t You might be surprised to see what was practical and what wasn’t. Read More »