home_cinema

In a rather desperate and intrusive attempt to quell piracy, the collective forces of Hollywood have been revving themselves up to put their weight behind a new anti-bootlegging solution. So far, that sounds okay, I would hope you’d agree. It’s what the solution entails that turns the stomach.

Nicknamed the Kill Switch, the Selectable Output Control device is a system by which certain outputs on your cable box or DVR – or, frankly, whatever player of any kind that they could force the specification onto – would be turned off when films or programming with a risk of piracy are being played. Essentially, if you were to turn your cable box over to see some studio film on one of the movie channels, half of the outputs on your system would be instantly disabled.

The problem is that this can’t happen without some nasty side-effects. One, this will limit the amount of new add-on devices and clever ancillary bits of kit that could be invented for your boxes and players; two, only licensees could produce equipment with the technology in place, potentially limiting the range of manufacturers and keeping everything close to the studio’s powerbases; three, everybody would have to shell out for new, SOC equipped pieces of tech to get access to the programs at all.

What can we do? Until the FCC have approved this rather extreme new piece of kit, it can’t be actioned. The FCC are the pass at which we can cut Hollywood off.

Public Knowledge (via Boing Boing) tell us to take action and reach out to the FCC now:

The battle over your home entertainment equipment is heating up again and the time to make your voice heard is now… Thirteen public interest groups today said the FCC should not respond to the “whims of industry” and grant the motion picture lobby the ability to control how consumers use their television sets and set-top boxes. As many as 20 million TV sets could be affected.

I often feel that there’s an awful lot of pro-piracy propaganda out there, some of it under cover of being public interest monitoring of copyright laws, yet I’ve still got to hear an argument for piracy, particularly movie piracy, that doesn’t sound like the selfish whining of greedy people feeling entitled to have access to anything and everything they want at no expense. On the other hand, these plans for the SOC seem quite obviously to be a threat of infringement to consumer rights.

You can contact the FCC by e-mail:

fccinfo@fcc.gov

telephone:

1-888-225-5322

or mail:

Federal Communications Commission
445 12th Street SW
Washington, DC 20554

  • dashiel
    hollywood and ce manufacturers will spend millions of dollars and years or research and development to develop this technology. it will take the hacker community anything from 15 minutes and $1 sharpie marker to a few months to hack it.

    it's an un-winnable for the studios from a technological standpoint. their only hope is socio-economic. make content so easy and cheap to obtain legally that piracy isn't worth it.
  • goldfarb
    agree 100%...

    I've said this for years...
    I don't watch TV AT ALL...my TV isn't connected to anything but my DVD player, there are a few TV shows that I've been interested in based on who makes them, the actors, premise etc...and have bought the seasons on DVD occasionally...but that's it - I don't watch TV online or download shows...

    BUT

    if there was a service (and there will be in the future once these people get their heads out of their asses) that provided:
    every movie you can think of (except for those films currently in theatres)
    every episode of every TV show
    every piece of music
    and you simply selected what you wanted to watch/listen to via your remote, with the ability to pause, start/stop etc, any time you wanted - then I would sign up for this service in an instant - and I'd pay $100/month without blinking...and I think most people would also...
    and it would, I think, almost eliminate piracy...why hunt for torrents and all that bullshit when you can sit down and get EXACTLY what you want INSTANTLY?
    on demand is the only reasonable method of delivery possible in a digital age...and think of how much waste would be eliminated!
    mark my words...this is the future.
  • tim
    That's exactly why they're doing this. So that day will never come. Economic times are not that good right now my friend, and I think most "powers to be" would do anything with some money from the studios and hopefully money so that it might one day strive again. It's their idea and short fix for the problem. And they'll definitely get something out of it, after all who can refuse whining actors, writers, directors, executives and such. The ad campaigns alone are enough to woo a nation, as proven by such current events, with politics, global warming, hunger and everything else.
  • Brett_F
    I completely agree friend.
    Piracy exists because content isn't available where, or when people would like it to be.
    But if your solution (anything, anytime, anywhere) were available things would be much better off.

    It's about increasing access not denying it.
  • John Six
    I couldn't agree more. Somebody needs to start using some common sense and see what attracts people to piracy. Most people will purchase media of some sort, even if they do pirate. The studios need to start taking a look at how much people can realistically afford to pay and start to leverage this. Even if piracy is eliminated, this won't all of a sudden put extra dollars in people's pockets and this translates to no extra profits for studios. You can make all the multi-million dollar movies you like, but if nobody can afford to watch them it's pointless. Also, when will studios realize that the antiquated staggered, worldwide release schedule drives piracy as much as anything?
  • There will never be a legit service that will allow you to watch any movie/show at any time, why? rights distribution, this is why netflix streaming is incredibly limited, hulu etc. and no company would pay probably billions on hope that people are willing to pay 100+ a month for the service, the masses (general public, who they target) don't care for "digital downloading" or "streaming"

    although i think its a fantastic idea it will never happen simply because you have to deal with distribution rights
  • iec
    never is a stupid term to use. the existence of digital media has been around for less than 15 years. the film industry has been around for a hundred. these are incredibly small increments of time in human history. no industry will ever stay exactly the same for more than a century. that's not how societal development works. technology will eventually become cheap and easy enough that everyone WILL have a computer/TV device that does everything we need it to do. it will happen because someone will make it, it will be convenient, people will use it, and other companies will fail because they aren't progressing. that's how capitalism works.
  • Jim
    This is stupid. I hope it doesn't go threw.
  • Kyle (From Kansas)
    The problem is most people are not going to be aware of this, also remember - the corporations usually threaten to do something major just so we'll accept something smaller - that's the plan i'm worried about - what are they planning.
  • Jimmy
    The FCC isn't necessarily our savior -- it's currently attempting to highly-regulate the internet (i.e. give the gov't more control over what you view online).
  • desaparecendo
    If I had to choose between the expensive super special pirate-free content or the stuff I download from the internet, guess what I'd do.
  • MrCavanagh
    It's taking things to these types of extremes that hinder any real advances into the 21st century when it comes to copyright protection.
  • Flippopotamus
    Friggin' Fragglerock. That's a niiiiice Home Theater set-up you got up there Brendon! Or is that Peter's?
  • BrendonConnelly
    If it were mine, it'd be a life size image.
  • Flippopotamus
    Friggin' fragglerock! That's a niiiiiice home-theater set-up you got there, Brendon! Or is that Peter's?
  • starscream9289
    "The Land of the free" my bollocks.
  • freemachine
    Something similar has already taken place. Several years back I bought one of the first Windows Media Center PCs equipped with a TV Tuner. I was able to capture TV programs on a schedule (like a DVR) in order to rewatch them or burn them to DVD to save for later viewing (not a lot of HD capacity back then). Mind you, this was before the widespread availability of DVRs and On Demand programing. I often used this PC to record The Sopranos episodes to DVD. Well, thanks to DRM and a collusion between Microsoft and HBO, this feature was suddenly disabled. Some data was apparently added to the cable signal and read by the Media Center software. I was still able to record episodes, but I could no longer burn them to DVD. In essence, "they" remotely disabled my hardware.
  • uhh, people pirate movies with computers & DVDs, not TVs
  • I'm absolutely opposed to piracy, but this is a terrible idea. It won't decrease piracy- it'll only increase piracy. And for the first time, it will make piracy not seem that morally reprehensible. It is absolutely stunning to me how studio heads can be so stupid when it comes to technology. The music industry has destroyed most of the profit to be gained from recordings. Now the film industry is going to destroy most of the profit to be gained from films? The studios need to fire all their clueless attorneys and put baboons in charge, so we start getting some intelligent decisions regarding new media.
  • They will never stop pirating.. they are wasting money and screwing people over with this craptastic money pit "solution"

    they need to just suck it up and accept it will never stop, people will always be able to rip dvds, download and burn dvds and play on their computer or one of billion dvd players not to mention hooking your laptop up to your tv or home PC, streaming.. personally i don't condone pirating but you cannot stop it, you have a better chance of curing cancer
  • existenz
    Call me crazy, but I think Netflix and Redbox are a much bigger threat to Hollywood's profits than piracy. It takes too long to download a damn movie just so you can watch it once. Meanwhile with Netflix you pay ten bucks per month and have any DVD or Blu-Ray shipped to your house, with 100s available for high quality streaming.
  • freemachine
    You're crazy. :p Seriously, I had Netfix for several years and ended up canceling it just recently. It took too long to get new releases and they didn't offer enough streaming content, or at least films that I'd want to stream. So what are my choices? Let a movie sit on my queue for 3 months or download a copy in less than an hour? Honestly, I called up Netfix before I canceled and asked if they would offer a premium plan where you paid more for priority. The rep actually clued me into the fact that they actually give priority to the cheap plans over my 4-movie/month plan. To think that I was willing to pay more. Fuck that. Ugh...now you got me started...
  • Name
    That's why you get Blockbuster Online. You can get new releases from the store and the rest from the online service :)
  • Goobity
    I want Hollywood to install technology on my TV that filters out most of the mindless crap that gets produced, and called Entertainment. They should call it the "Power Switch" or something cool like that.
  • If this goes through, i have to wait until the tv-shows come out on dvd-boxes. Sweden rarely gets american tvshows, if we get them at all it's 6 months after you, with a hell of a lot commercials. So ofcourse I pirate tv-shows.
  • Shane
    If they want to minimize piracy I think it comes down to price and quality. At least for me anyways.

    So, I'm not going to lie, I download movies sometimes. But that's because I am such a movie buff and don't have enough money to buy lots of movies. But I always make sure that I eventually get any movie I download on dvd. It's more of a 'until I can get it' type thing, not a 'because I don't have to pay'.
    So price is a big issue, but the great thing now is that because of Blu Ray dvd prices have dropped to an affordable price. You can probably get 3 movies for the same price as 1 a year or two ago. Which, in turn as minimized my downloads. I now head to the store if I want to see a movie before I even think about going on my computer.

    And the other thing is quality. I am willing to spend top dollar for a Blu Ray of a movie that I love because I want to see it in the best possible way I can. Another big thing, special features. I'm a huge sucker for them, give me some commentary tracks and behind the scenes and I will go out and buy the dvd right away, and not even wait for a price drop.
    When will studios learn to not cop us out of extras on the dvds.
    And because dvd extras are really hard to find online, that's a lot of the time the thing that draws people to buying the movie on dvd and not just having a downloaded copy of the movie.

    I think if they thought more about the customer rather then trying to totally kill piracy it would end up minimizing it.
  • freemachine
    I love how you say "I'm not going to lie..." from a position of anonymity. More importantly, there is a SERIOUS FLAW in your argument. You wrote:"I am willing to spend top dollar for a Blu Ray of a movie that I love because I want to see it in the best possible way I can." You go on to suggest that if studios focus on the extras or quality then people (or you) will not pirate films. A lot of people download films that they haven't seen in gloriously shitty telesync or cam. Therefore that means that they neither "love" the film, nor care about seeing it "in the best possible way". Hollywood needs to focus on delivering theatrical releases On-Demand. A lot of people have some pretty awesome home theaters these days and, as long as the price was right and the quality of the stream was good, wouldn't mind purchasing and watching from home. You cut out the middle-man, who is getting screwed by piracy anyway, and deliver the product direct to the customer who can pop their own popcorn for $0.50 vs $5.00.
  • Shane
    Okay, I do agree with that. But seeming in Australia we don't have any such on-demand type things, I couldn't have an opinion on that subject.
    And yes, I know that people do that. I still don't understand how anyone can watch a cam movie. I guess what you suggest could help stop that.

    I was just trying to say it from my point of view, which there are many others like me. Maybe not the minority of people, but I'm sure the suggestions that I mentioned would steer some people away from piracy.
  • Shane
    Sorry majority.
  • freemachine
    @ Shane,

    Meant to reply to you, but I hit "Like" instead, which I don't regret because I believe you have a honest intentions with respect to stopping piracy. However, I still maintain that most people pirate films they have yet to see, don't give a crap about quality, and would most likely not like the film enough to buy the DVD. Therefore the big loss to the studios is two-fold. Pirates deny them revenue from the box office and ultimately the DVD sales. Since piracy involves watching movies at home, the best solution is to give people access to first run films on-demand at home. I'd rather watch a film through cable than downloading it to my computer. As I mentioned on the Sundance thread, I do PPV films that are currently in the cinema because they are quite cheap though my cable provider. Too bad some people, like you in Australia, don't have that option. Solution? Offer films on-demand. Some people like the theater experience, and I'm one of them, but sometimes I impulsively want to watch a move on my kick ass entertainment system.
  • TheDarkKnight86
    The problem here is if they want to really put this crap into action they can.

    Thats the beauty of a capitalist society. Money rules the day and if somebody is willing to put enough money into something they can pull anything off.

    As bad as this idea is if the movie studios put enough money behind it eventually it will come to fruition.
  • tim
    I can't see how you think it's okay to refer to people as "movie pirates" and then call them all "selfish", "whiny", and "greedy" people. I mean I've always been for paying for movies, I don't download anything off my computer, unless it's Netflix, hell even if I want the movie badly and "I'm broke", I'll still wait for payday to grab the DVD. Yet through all the pirating going around, I won't say a word about it because I don't see the argument where it could possibly be wrong. Especially in the case of Movies.

    Am I honestly the only one who thinks that film should not be a "business", it should not be meant solely for profit, outrageously high, might i add? It should be meant for entertainment for everyone: no matter what genre of movie, no matter what ethnicity of the viewer, no matter the language of the subtitles, no matter the budget of the production, no matter how many dimensions.

    And what of this "pro-piracy propaganda" you speak of? You agree with what they do to squelch and prevent "movie pirating", yet when they come to your living room and not your computer, you panic. You should have seen this one coming my friend, it's an all or nothing situation for them. There is going to have to be some kind of reform or change with the studios, and of course regulators if they want to survive. I think you should join the movement, before they get any closer to your living room. This is already too close for comfort.
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