I’m trying very hard to think of something witty or snarky to say here, folks, but I think this news might have just broke me for good. MGM and Mattel are teaming up for a View-Master movie, based on the 75-year-old toy that gives users the chance to slam their eyes up against a pair of plastic goggles and look at 3D pictures printed on a paper wheel. And this isn’t the first time Mattel has tried to get a View-Master movie going, because just like a View-Master picture wheel, what goes around comes around.
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It seems like everyweel one of the Hollywood studios announces a new board game or toy movie adaptation that pushes the limits on believability. Some nights while I’m writing up news, I wonder if I’m actually a minor character in one of those Hollywood satires that paints Hollywood executives as bumbling idiots, trying to suck onto any idea that might have audience recognition and franchise potential.
I would like to believe that the studio execs are much smarter than these type of films make them out to be. In fact, I know that, for the most part, they are much smarter than that. But every night a new new story hits my screen. Another news story that seems dumber than the one from the previous week, previous month. Stretch Armstrong, Candyland, Monopoly, Battleship, Asteroids, and now a movie based on the Viewmaster?
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