Do you know what Rickrolling is? There are some great explanations online – here, here and here, for example. It ‘s been such an internet phenomenon you’re probably as familiar with it as you are ROFLcopters and LOLcats, All Your Base and Chocolate Rain.
Basically, Rickrolling is the act of getting somebody to click on a link only for them find not what they had been promised, but the video to Rick Astley’s 80s hit Never Gonna Give You Up. There’s no clear or logical reason why it was this song that caught on in this way, why it’s Rickrolling we have as opposed to Tiffanyrolling or Limahlrolling, but this fad blew up pretty darn big. The song has also now become a regular protest device against Scientology, sung out loud and in public by some folk calling themselves Anonymous and wearing V for Vendetta masks – I kid you not.