mulan chinese audience

As the coronavirus (COVID-19) pandemic has begun to change the way movies are released and the way audiences consume media, theater chains are starting to change their tunes. AMC Theatres, in particular, is responding to Disney’s decision to give a day-and-date release for its mega-blockbuster Mulan on VOD and in select theaters with a dramatically different reaction to Universal doing something similar with Trolls World Tour five months ago. In a recent interview, AMC Theaters CEO Adam Aron even showed an understanding for the Mulan VOD release, empathizing with Disney’s decision. Read More »