Posted on Wednesday, July 31st, 2013 by Peter Sciretta
Have you ever noticed that a lot of those crappy mockbuster movies have a title that begin with the letters A, B, C or D? Me neither, but now that Gizmodo mentioned it, it does seem a bit strange. Find out the answer after the jump.
As you might expect, it has something to do with the way people find movies. In the days of video stores, I’d start at the new release shelf at my local blockbuster, but things have changed in the digital age. You’d think that the digital world would end up giving us more filters, more ways to find movies, but most on demand channels just have an alphabetized listing (and even if there are a few genre folders, they are also alphabetized).
Looking at the line-up of movies released by the mockbuster movie studio Asylum, you can see they definitely (and smartly) are trying to take advantage of this knowledge.