VOTD: A Brief History of Conspicuous Product Placement

With today’s DVR culture, product placement is becoming more and more prevalent. The only way for advertisers to get eyeballs on their products, since we fast-forward through the commercials, is for those products to actually be in the shows. It’s a fact of life and it can be infuriating. And when it happens in a movie, it can be even more infuriating. But also, sometimes, hilarious.

Filmdrunk has gone through some of your favorite, and least favorite, movies to find a bunch of the most ridiculously obvious instances of product placement and mashed it up all into one, nice little video. They even classed it up with some facts about the history of product placement in movies. For example, did you know that Fatty Arbuckle is credited with the first instance of product placement? Or that Michael Bay is the current king of it? Combining education, humor, and Nintendo’s Power Glove (“It’s so bad”), you’ve gotta check this out. Read More »

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Transformers

Anthony Breznican has a new article on Transformers 3 titled “Next ‘Transformers’ is due for a switch” which mostly consists of director Michael Bay and producer Lorenzo di Bonaventura explaining what went wrong with the previous installment, Transformers: Revenge of the Fallen (blamed mostly on the rushed schedule and writers strike). There are a few interesting bits about the newest film to be found in the article, here is a sample:

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TRANSFORMERS: REVENGE OF THE FALLEN

Well, these are pretty much the quotes of the day, and if the heart of entertainment is still beating, they’ll inspire a little flame war between Shia LaBeouf and Michael Bay.

While promoting Wall Street 2 in Cannes, LaBeouf is naturally being asked about Transformers 3, and he promises a more affecting movie with a higher body count, while saying that “the heart was gone” from Transformers: Revenge of the Fallen. Yeah, we noticed, Shia. Read on… Read More »

30th Annual Razzie Award Winners Announced

Ironhide from Transformers: Revenge of the Fallen

The Golden Raspberry Award Foundation have announced the “dis-hours” for the year in film that was 2009. Michael Bay and Transformers: Revenge of the Fallen was the big “winner”, taking home three awards: Worst Screenplay (Alex Kurtzman and Roberto Orci must be proud), Worst Director and the not so coveted “Worst Picture of 2009″.

Sandra Bullock, who is up for a Best Actress Oscar at this year’s Academy Awards for the movie The Blind Side, takes home two dishonors: Worst Actress (for her performance in All About Steve) and Worst Screen Couple (shared with Bradley Cooper for, yes, All About Steve).Bullock had said that she would accept her award in person if she won, and was true to her word. You can watch a video clip of Bullock’s acceptance speech embedded after the jump.

The Razzies also awarded Battlefield Earth with Worst Picture of the Decade. Check out the full press release, which includes a full list of winners, after the jump.
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TRANSFORMERS: REVENGE OF THE FALLEN

The Golden Raspberry Foundation has revealed its nominations for the worst films and performances of 2009. The contenders for the latest batch of Razzies include most of the films you’d expect to see on the list: Transformers: Revenge of the Fallen; G.I. Joe: The Rise of Cobra, Pink Panther 2 and All About Steve. All bad films, sure, but it seems like the list could be a little more interesting. Where’s The Informers, which is a total disaster? Where’s Amelia, the would-be prestige picture that drones on like the buzz of an airplane propeller?

Really, the only notable thing about this batch of Razzie noms is that Sandra Bullock could be one of those rare individuals to find themselves nominated for both a Razzie and an Oscar in the same week. We’ll see if that happens tomorrow morning, when the Oscar nominations down down. In the meantime, the Razzie nods are after the break. Read More »

transformers-2-sound-design

The beautiful thing about film as a collaborative medium is that, no matter how much I might dislike any given movie, there is almost always some aspect of the creative process that is interesting. Take Transformers: Revenge of the Fallen. In a video interview with Sound Re-Recording Mixer Greg Russell, Supervising Sound Editor Erik Aadahl and Supervising Sound Editor Ethan Van der Ryn, we see and hear how some of the sounds of Michael Bay‘s Transformers sequel came to be. Read More »

Avatar

Remember a month ago when we were having conversations questioning if Avatar was going to earn its money back? If they film could cross $600 million worldwide? Would the movie be a success? Would audiences really go see this movie with ten foot tall blue cat people?

James Cameron‘s Avatar has crossed the $1 billion mark at the worldwide box office in just 17 days, surpassing Christopher Nolan‘s The Dark Knight to become #4 of all time. By the end of the week, the film is expected to surpass Pirates of the Caribbean: Dead Man’s Chest and The Lord of the Rings: The Return of the King to become the #2 worldwide release of all time. Of course, for now, Cameron’s Titanic remains seated at #1. James Cameron has become the first director to have two films earn $1 Billion. And by the end of the week, it should be up to $3 billion total between the two movies.

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Top 10 Most Pirated Movies of 2009

The above graph is from ChartsBin, showing the top 10 most pirated movies of 2009. The list, which was collected by Torrent Freak from several sources, is pretty odd. It’s not surprising that big Hollywood blockbusters like Star Trek and Transformers: Revenge of the Fallen topped the list, but who would have thought that a film like Guy Ritchie’s Rocknrolla would end up at #3?

Also surprising is that X-Men Origins: Wolverine ended up at at the bottom of the list, at #9, even though a workprint of the film infamously hit the internet a month before the theatrical release. Alex Proyas’ Knowing places #10, which is probably a good example of a movie that people had an interest in seeing (especially after some of the WTF buzz) but weren’t willing to pay for.

How do films end up on the internet? Free Love Forum has posted a faux behind the scenes documentary of the revolutionary new bootleg of the revolutionary new movie — James Cameron’s Avatar. Watch the video, embedded after the jump.

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