Trailers are an under-appreciated art form insofar that many times they’re seen as vehicles for showing footage, explaining films away, or showing their hand about what moviegoers can expect. Foreign, domestic, independent, big budget: I celebrate all levels of trailers and hopefully this column will satisfactorily give you a baseline of what beta wave I’m operating on, because what better way to hone your skills as a thoughtful moviegoer than by deconstructing these little pieces of advertising? Some of the best authors will tell you that writing a short story is a lot harder than writing a long one, that you have to weigh every sentence. What better medium to see how this theory plays itself out beyond that than with movie trailers?

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ongbak3_slice

Back in October we ran a piece of promo art for Ong Bak 3. That’s the second sequel to the sensational Thai kickboxing movie Ong Bak, which instantly established star Tony Jaa as an action film hero. When we ran that piece, we knew that the film was already almost done, after having gone into production rather quietly. The Ong Bak 2 shoot was a big story, as Jaa took over the directorial reigns and had a very public breakdown.

So Ong Bak 3 has been a more quiet affair, but now there’s a great teaser trailer. It’s full of elbow hits and elephant tusks. What more could you want? Read More »

First Look: Promo Art for Ong Bak 3

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Ong Bak 2 has barely had time to register in North America, recently premiering at the Toronto Film Festival and soon to be part of Magnet’s Six-Shooter Film Series. But a third film is already in production, and the first teaser art for Ong Bak 3 has been released. It has a big ’3′ written in fire, so yeah, that’s awesome. Read More »

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One of the first things that caught my eye this morning was Twitch‘s posting of a new French trailer for Ong Bak 2, starring master of knees and elbows Tony Jaa. They’re excited about this one because it shows, briefly, some of the scene where Jaa has a watery encounter with a real, live alligator. Peter has already done a VOTD for today, so I’ll just implore you to watch this trailer, after the jump. Read More »

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