Crimson Peak

Guillermo del Toro‘s Crimson Peak is a deliciously dark and twisted piece, set in the most gorgeous, most decrepit haunted house you’ve ever seen and anchored by three mesmerizing performances from Tom Hiddleston, Mia Wasikowska, and most especially Jessica Chastain. It’s also not the horror movie that’s being sold in the trailers, but a Gothic romance. Think Jane Eyre plus ghosts, not The Conjuring plus corsets.

That’s not such a bad thing if you happen to love costume dramas, but it can be an unpleasant surprise if you don’t. And that misleading marketing doesn’t seem to be doing it many favors. I’ve seen a lot of critics ding it for being ineffective as a horror movie — which of course it is, because it isn’t really one. The B- Cinemascore and limp box office might also reflect the discrepancy between what Crimson Peak seems to be, and what it actually is.

Admittedly, it’s not difficult to understand why Universal chose to market Crimson Peak as a horror movie. A Brontë-esque romance is a much harder sell outside the arthouse than a spooky, seasonally appropriate haunted house flick. And it’s hardly the first time a marketing team has chosen to sell a completely different movie. Sometimes it’s part of a savvy strategy and sometimes it’s a desperate ploy; sometimes it works, and sometimes it doesn’t. Below, let’s look back at 15 movies with misleading trailers. Warning: Some spoilers ahead.  Read More »


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VOTD: ‘[the films of] Tim Burton’

Kees van Dijkhuizen has released “[the films of] Tim Burton,” the tenth installment of his yearlong “[the films of]” series. Like the previous entries, the new video montage showcases the style of one of van Dijkhuizen’s favorite directors — in this case, the one and only Tim Burton. Revel in some gorgeous, imaginatively twisted imagery after the jump.

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Sweeney Todd: The Official Movie CompanionTitan Books has released Sweeney Todd: The Official Movie Companion, a must have for fans of the new Tim Burton film.

Written by Mark Salisbury, the only journalist on the movie’s set, Sweeney Todd: The Demon Barber of Fleet Street has been compiled in close collaboration with Tim Burton and his production team, promising a truly exclusive look behind the scenes. With a foreword written by Tim Burton himself and interviews with the cast and crew throughout, this stunning hardback also includes extracts from the shooting script, illustrated with over 200 photographs, plus concept drawings and production designs, including Burton’s own sketches.

You can find the book on for under $20.

don’t currently have a scanner, so below I have captured a couple photos from the book with my MacBook Pro’s iSight camera. The first two are awesome concept drawing by Tim Burton, and the last photo shows a comparison between the green screen production, and the final footage from one of the scenes. Again, I apologize about the quality (I’ll have a scanner when I get back from Sundance hopefully).

Sweeney Todd Concept by Tim Burton

Tim Burton Sweeney Todd Concept Art

Sweeney Todd Green Screen

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40-Minute Interview with Tim Burton

Tim Burton

Tim Burton sat down with David Poland for a 40 minute interview to talk about his latest film, Sweeney Todd: The Demon Barber of Fleet Street. I really love long form interviews, and there are few directors in Hollywood that I find more interesting than Tim Burton (at least as a person). The most interesting part of the interview comes near the end where Burton admits that Green Screens give him a headache, and talks about his feelings on the advancements in technology. I agree with Burton, technology shouldn’t be used just because we have it. It’s something better assessed project to project, depending on what the story calls for. Watch the interview below.

New Sweeney Todd Photos and “Forgive” TV Ad

Sweeney Todd

Paramount has sent us three new stills and a television advertisement (titled “Forgive”) from Tim Burton’s Sweeney Todd: The Demon Barber of Fleet Street. The film is of course  based on the hit Broadway musical which tells the infamous story of Benjamin Barker (Johnny Depp), a.k.a Sweeney Todd, who sets up a barber shop down in London which is the basis for a sinister partnership with Mrs. Lovett (Helena Bonham Carter). The photos also feature Alan Rickman as Judge Turpin, and Jamie Campbell Bower as Anthony Hope. Check out the photos and video below. Click on the images to enlarge.

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New Sweeney Todd Poster and Photos

Sweeney Todd: The Demon Barber of Fleet Street

Sweeney Todd Movie PosterA new character poster (seen right) and batch of production photos from Tim Burton’s Sweeney Todd: The Demon Barber of Fleet Street has hit the interwebs. I’m hearing a lot of great advance buzz for this one. Check out the stills after the jump. As always, left click to enlarge.

Official Plot Synopsis: JOHNNY DEPP and Tim Burton join forces again in a big-screen adaptation of Stephen Sondheim’s award-winning musical thriller “Sweeney Todd: The Demon Barber of Fleet Street.”  DEPP stars in the title role as a man unjustly sent to prison who vows revenge, not only for that cruel punishment, but for the devastating consequences of what happened to his wife and daughter. When he returns to reopen his barber shop, Sweeney Todd becomes the Demon Barber of Fleet Street who “shaved the faces of gentlemen who never thereafter were heard of again.” Joining Depp is HELENA BONHAM CARTER as Mrs. Lovett, Sweeney’s amorous accomplice, who creates diabolical meat pies. The cast also includes ALAN RICKMAN, who portrays the evil Judge Turpin, who sends Sweeney to prison, TIMOTHY SPALL as the Judge’s wicked associate Beadle Bamford and SACHA BARON COHEN as a rival barber, the flamboyant Signor Adolfo Pirelli.

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Sweeney Todd

A new Sweeney Todd Movie Trailer has found it’s way onto the interwebs. This one features less singing and music (not that the first one featured too much), and more than expected blood and gore. It looks like Paramount is going to market this film to a couple different audiences, and this may be our first peek at what the horror/thriller advertising will look like. Check out the trailer after the jump.
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Sweeney ToddA couple days ago we reported that Warner Bros executives were apparently unhappy with the extremely gory early footage from Tim Burton’s Sweeney Todd: The Demon Barber of Fleet Street. And now distributor Dreamworks have announced that they are releasing the film wide on Christmas (December 21st). Is this new announcement part of a PR counter attack? Well, I certainly question the timing.

The original plan was to give the film a limited release on the 21st, before going wide on January 11th, 2008. Variety claims that DreamWorks executives now believe the film has mass appeal after seeing a few clips. Hmmmm may-be this does gel with our earlier report that the studio wanted the film cut for a PG-13 rating in order to appeal to a larger audience? Or may-be not… The Variety report claims that the current plan calls for a R-Rating, which means the wide release would likely be limited to 1,500 screens.

New Sweeney Todd Poster via: The Hot Blog

Sweeney Todd

Warner Bros wants Sweeney Todd: The Demon Barber of Fleet Street director Tim Burton to “butcher” his own film, according to a report from the Daily Mail. Apparently the early footage from the film was so extremely bloody that the studio executives have become a tad squeamish and are requesting the film to be re-cut. In its present form the film would merit an R-Rating, but the studio would prefer it to be released with a PG-13 MPAA tag.

“Tim’s not happy that the studio is asking for so many cuts to the cutting, as it were,” someone connected to the film told the Daily Mail. “The thing is, the studio really likes the film and they want to make it accessible to as big an audience as possible – which means stemming the blood flow. But that’s a bit difficult for a story involving a guy who gets high slitting throats.”

In the film/play, Todd’s victims are sat in a mechanical chair, where they are subject to a slice across their throats, before a trap door in the floor opens and they slide down a chute into the lair of Todd’s mistress, Mrs Lovett (played by Helena Bonham Carter), who uses the dead bodies to make her meat pies. One scene that is said to have particularly bothered the studio bosses involved a “ten-year-old boy cutting up body parts, which were then thrown into a meat grinder and turned into mince.”