WTF: Peeps Movie in Development

Peeps movie

Just when you think you’ve heard it all, someone decides to make a Peeps movie. Yes, that’s Peeps as in those sugary marshmallow confections that crop up in drugstores everywhere around Easter.

The specific “someone” in this case is Adam Rifkin, director of Detroit Rock City, who has just optioned the film and TV rights to the candies. There’s no word yet on what the small-screen plans are, but the film is described as an animated “Lego Movie-esque family epic.” Hit the jump to learn more about Peeps’ journey to the screen.

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