I like seeing Marvel going a little off-book promoting a movie like Thor. Here’s the studio’s latest spot for the film, which doesn’t feature a shred of footage from the movie. ‘Little Thor’ instead replicates the Darth Vader VW ad that ran during the Super Bowl. It is a pretty exact copy of the VW ad, with Darth Vader’s costume swapped out for Thor’s, and a few other altered details. The end is just slightly different, too…. Read More »

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