By his own admission, Jay Baruchel is the least well-known of the six main stars in This Is The End. He’s been acting for decades, appearing in Oscar-winning films from Almost Famous to Million Dollar Baby and blockbusters like How To Train Your Dragon and Tropic Thunder. Yet, when compared to some of his co-stars, he simply isn’t as famous. That might not be the case once people see This Is The End.
Along with co-director Seth Rogen, Baruchel is arguably the film’s lead character and the “in” for the audience. He plays the pseudo-outsider who finds himself at a star-studded Hollywood party just as the world is about to end. It’s a role he’s been playing for some time, starring in the original Jay and Seth vs. The Apocalypse short film the feature is based on, and having worked with seeming every other actor in the film at one time or another.
We spoke to Baruchel, a film junkie, about his outsider role in This Is The End, and some of the film’s more controversial elements as well as aspirations to write more movies, opening against Man of Steel, working with first time directors, odd career choices, How to Train Your Dragon 2 and the RoboCop remake. Read More »
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Posted on Wednesday, June 12th, 2013 by Angie Han
At first blush, a star-studded comedy about the apocalypse and a reality show about hot-tubbing 20somethings wouldn’t seem to have much in common. Upon closer examination, however, it turns out they’re not very different at all.
Both MTV’s The Real World and Seth Rogen and Jay Baruchel‘s This Is the End involve unruly groups stuck living together — the former because that’s what they have to do to get on TV, the latter because the rest of the world has become a fiery pit of despair. Both show housemates forging alliances and nursing grudges. Both see said relationships fueled by copious amounts of inhibition-lowering substances.
But most importantly, both the premiere of This Is the End and the finale of Real World: Portland hit this week. As a result, members of both casts have teamed for a clever bit of cross-promotion titled The Real World: This Is the End edition. Check it out after the jump.
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On paper, there’s no way This Is The End should work. There are too many stars and too many wacky ideas for a pair of first-time directors to handle. Six famous actors, each playing themselves (or “themselves”) have to survive the end of the world while massacring some of Hollywood’s A-list? That’s just insane.
Thankfully, movies aren’t made on paper, and This Is The End not only works, it slays. Seth Rogen and Evan Goldberg have written and co-directed a balls-out, unapologetic comedy that somehow balances Hollywood insider jokes with violence, scares and a very sweet center. You’ll be hard-pressed to be find a better comedy this summer.
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When an actor says they’re excited about a movie, it’s difficult to trust them completely. Maybe they’re being honest. Or, maybe, they’re just saying what needs to be said to get asses in the seats. On occasion though, you talk to an actor and they speak with such genine enthusiasm and passion, it’s impossible not to believe them. That’s what happened when I asked Jay Baruchel about How to Train Your Dragon 2.
Baruchel, who stars in the hilarious June 12 comedy This Is The End, lit up and gushed when asked for an update on the animated sequel, which is scheduled for release just over a year from now. He said while he thinks the first one is “one of the greatest flicks ever” he believes “we smoke the first one with number two.” Read his full quote below. Read More »
Well here’s a new twist on social marketing that hasn’t been used yet, and one that just might work.
We all know that This Is The End is chock full of huge comedy (and movie) stars: James Franco, Jonah Hill, Seth Rogen, Jay Baruchel, Danny McBride and Craig Robinson just to name a few. Its blend of R-rated humor and apocalyptic action and self-reflexivity make it a film aimed squarely at a very specific audience. The kind of people who spend all of their time on social media. And to help get the film’s Facebook likes up, Franco, Rogen, Baruchel and McBride have promised to do increasingly gross things to each other as more people Like the movie.
Watch a video tease, read the first three tiers and get a link to the Facebook below. Read More »
On June 13th 2012 I visited the set of Seth Rogen and Evan Goldberg‘s This is The End. After the jump you will find a list 35 things I learned while visiting the set, including how the project was put together and the many similarities and differences between the real life Seth Rogen, James Franco, Jonah Hill, Jay Baruchel, Danny McBride, and the versions of they play in the film.
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Posted on Friday, April 19th, 2013 by Angie Han
Seth Rogen and Evan Goldberg‘s This Is the End isn’t due out for another couple of months, but obviously a bunch of potheads like the ones depicted in the film aren’t about to let 4/20 pass unnoticed. The apocalyptic comedy has just put up a “holiday” greeting, in which stars Rogen, James Franco, Jay Baruchel, and Danny McBride show us their plans for the special day.
And since the portion of the audience that’s celebrating along with them is probably prone to getting the munchies, the studio’s offering to satisfy those cravings with some free popcorn. Hit the jump for more.
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Put James Franco, Jonah Hill, Seth Rogen, Jay Baruchel, Danny McBride and Craig Robinson in a room together and there’s no telling what’s going to happen. They might make a sequel to Pineapple Express, they might try and perform an exorcism, or they might just rip each other to shreds verbally for each other’s enjoyment. And that’s not even considering what’s going on outside.
In This is the End, written and directed by Rogen and Evan Goldberg, those six actors are the survivors of a massive, star-studded party that occurs at James Franco’s house during the start of the apocalypse. Many stars die and, come June 12, many laughs will be had. After the big WonderCon panel over the weekend (read our coverage and interview here) they’re debuting a brand new red-band trailer. Check it out below, and check back later this week for the tamer, but still hilarious, green band trailer too. Read More »