This is almost too much fun. Jason Geyer, a writer for Action Figure Insider, has posted a huge gallery of rejected Star Wars merchandise. How did he come upon these hidden gems? Simple, he helped to create them. In the late Nineties, he and a co-worker were two of the largest Star Wars fans working at a promotional merchandise company who had Pepsi as one of their clients. You’ll probably remember that Pepsi and Star Wars had a massive marketing campaign beginning with Star Wars Episode I: The Phantom Menace and while only a few products actually got made, the list of ones that didn’t is far more exciting and impressive. Can you say Floating Landspeeder Can Koozie?

After the jump, we’ve got ten of our favorites as well as a link to a page where you can see about six times the number shown here. Read More »

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