Robert Pattinson - The Morning Watch

(The Morning Watch is a recurring feature that highlights a handful of noteworthy videos from around the web. They could be video essays, fanmade productions, featurettes, short films, hilarious sketches, or just anything that has to do with our favorite movies and TV shows.)

In this edition, Robert Pattinson stars in a short film that he wrote himself about his desperation for a hot dog in New York. Plus, get an up close and personal look at how a 70mm IMAX projector works, and take a masterclass in comedy from one of the best insult comics in the galaxy, Jabba the Hutt. Read More »

Inhumans teaser

The Inhumans are an odd bunch. While making my way over to Honolulu, Hawaii to visit the set of the latest Marvel show along with other bloggers and reporters, I enjoyed the oddities of Paul Jenkins and Jae Lee‘s take on Marvel’s Royal family midair. Perhaps it wouldn’t translate to the most accessible or financially responsible series, but the comics (and the family contained within) went to some fantastical, out-of-this-world territory. The ABC series is still set out of this world, at least partially, but is looking to ground the genetically super-powered characters. But they’re initially going big, though, by shooting the first two episodes on IMAX cameras.

Below, check out our Inhumans set visit report.

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IMAX 3d

3D movies are a source of controversy. They require clunky glasses that darken the screen, give you vertigo, and make you look like a dork. Not to mention they’re pricey — 3D ticket prices add about $4 onto already inflated movie ticket prices. Pair that with an IMAX price, and there go your groceries for the week.

So it’s a relief that IMAX is starting to move away from 3D movie screenings, catching on to a movement against 3D that has been long overdue.

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Star Wars The Force Awakens supreme leader snoke 2

In this edition of Star Wars Bits:

  • Interviews with Star Wars: The Last Jedi stars Daisy Ridley, John Boyega, and Kelly Marie Tran
  • The Last Jedi may feature a confrontation between Leia and Snoke
  • Download a cancelled Star Wars first person shooter
  • Disney Stores are planning special events for May the Fourth
  • J.J. Abrams talks about shrinking theatrical release windows
  • And more!

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dunkirk in imax

Christopher Nolan has had a long-standing love affair with IMAX, using the grandiose cinematic format in many of his films — but he promises that Dunkirk will push the boundaries of the technology beyond anything you’ve ever seen.

It’s going to “give the audience the most visceral experiential two hours that they can hope for,” Nolan said of his World War II epic, which is based on the true story of the thousands of Allied soldiers who were trapped and surrounded by the German army on the beach of Dunkirk.

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Imax tv

While filmmaking legend Steven Spielberg may think that virtual reality technology could be dangerous to filmmaking and storytelling, other directors and movie studios are jumping on board. Earlier this summer, IMAX revealed plans to create IMAX VR theaters. Now IMAX Entertainment head Greg Foster is revealing new details about what they believe might be the next step in immersive storytelling.

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Star Trek

Star Trek Beyond will be the first film in the rebooted sci-fi franchise that isn’t directed by J.J. Abrams. But that doesn’t mean the sequel is boldly going where the previous films haven’t gone before, at least when it comes to the release strategy.

Paramount Pictures, Skydance, Bad Robot and IMAX have announced that Star Trek Beyond will be digitally re-mastered for the giant screen format and will hit IMAX screens the same day it hits traditional screens on July 22nd, 2016. Read More »

IMAX producing movies

Even though it’s fairly standard for many blockbusters to have a period of their theatrical release on IMAX screens, that’s a relatively recent development with Apollo 13 and Star Wars: Attack of the Clones being the first blockbusters to play on the gigantic screen in 2002.

Since then the number of movies has gradually increased with about 32 blockbusters hitting IMAX screens in 2014. But even with more movies taking advantage of the larger screen format, the corporation still has plenty of times when there’s not a new movie hitting IMAX, and they’re hoping to change that in the future with a few possibilities, one of which would be IMAX producing movies on their own. Read More »

The Force Awakens IMAX

Nowadays, movies move in an out of theaters very quickly. Gone are the days of a movie sticking around your local multiplex for months. And movies have an even shorter shelf-life on IMAX screens, since there are far fewer of the giant movie theaters available for movies to inhabit.

Therefore, it’s somewhat surprising, though also not entirely unexpected, that Star Wars: The Force Awakens will be getting an extended stay in IMAX theaters when it opens on December 18th. Fans we’ll get their chance to see The Force Awakens IMAX screenings in theaters across the country for an entire month. Read More »

Cool Posts From Around the Web:

IMAX Laser Projection System

Most people would agree the best theatrical movie experience is 70mm IMAX film projection. With IMAX Laser, the company’s aim was to try and replace – and hopefully even surpass – that experience. They’ve succeeded.

Earlier this month, IMAX debuted the first IMAX Laser projection system in the United States at the TCL Chinese Theater in Hollywood, CA. This system is 60% brighter than traditional film projection, with darker blacks and whiter whites creating a contrast that is exponentially better than 70mm IMAX projection. “You haven’t seen a movie until you’ve seen it in IMAX Laser at the TCL Chinese,” said Alwyn Hight Kusher, the president of the theater. That might be a slight overstatement, but IMAX Laser is definitely another evolutionary step in the theatrical experience.

Below, watch a video about IMAX Laser projection and read some more details. Read More »