Dolby Launches New “Dolby Cinema” Theater Concept

Dolby Cinema

Dolby wants to challenge IMAX with a new “premium large-format theater experience.” While Dolby has long been known as a purveyor of sound systems for theater and home use, the company is branching out into the theater space with Dolby Cinema. These theaters will be equipped with Dolby Atmos sound systems (of course) and many other bells and whistles. Read More »