WTF: Environment-Focused ‘The Lorax’ Pushes SUVs

So much for that liberal, pro-environment, anti-industrialist agenda Fox News accused The Lorax of pushing. In a truly WTF bit of cross-promotion, the title character of Dr. Seuss‘ nature-friendly fable is shilling for the 2013 Mazda CX-5. That’s right: The feisty Lorax, who famously “speaks for the trees,” is promoting an SUV, and not even a hybrid at that. This makes even less sense than the time China Glaze encouraged us to identify with the dangerously frivolous Capitol folks by buying Hunger Games-themed nail polish. Watch the Lorax-themed Mazda commercial after the jump.

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If last month’s trailer for The Lorax seemed surprisingly cutesy and sweet for an urgent environmental fable, perhaps the new Australian trailer will balance it out. Where the last one really played up the colorful setting and playful tone, the new video offers a much better look at the destruction the greedy Once-ler (voiced by Ed Helms) hath wrought. Seriously, the Once-ler seems to live in some Seuss-ified version of the bleak post-apocalyptic landscape from The Road.

Based on a classic children’s book by Dr. Seuss, the film sees a young boy named Ted (voiced by Zac Efron) who sets out to learn the true story of how the Once-ler came to trash the Truffula trees over the warnings of the righteous, if slightly annoying, Lorax (Danny DeVito). Watch the new trailer after the jump.

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Here’s the trailer for The Lorax, the CGI animated adaptation of the Dr. Seuss book of the same name. The story describes a budding industrialist, the Once-ler, who destroys a small ecosystem in order to make and sell his invention, the theed, a thing that everyone needs. In doing so he meets the disapproval of the Lorax, who speaks for the trees.

In the book and original 1972 animated version, a boy finds the Once-ler and provides our window into the story. He was just a boy who wandered up to the Once-ler’s home, but in this film the boy seems to have a much more active role, and the trailer spends about half its time with him before introducing the Once-ler, voiced by Ed Helms, and the Lorax, gruffly voiced by Danny DeVito. Check it out below. Read More »

Villanous Once-ler from ‘The Lorax’ Revealed [Gallery]

Anyone who read Dr. SeussThe Lorax as a kid is undoubtedly familiar with the title character, the mustachioed orange grump who speaks for the trees. The villainous Once-ler, on the other hand, has always remained more of a mystery. Seuss’ books showed only a pair of long, spindly arms, leaving readers to guess at the rest of his appearance.

We’ll never know exactly how Seuss pictured him, as the writer and illustrator passed away in 1991. But Universal has unveiled its take on the character in a new image from the upcoming animated adaptation of Seuss’ tale. Directed by Chris Renaud and Kyle Balda and produced by Christopher Meledandri (Horton Hears a Who), The Lorax features the voices of Danny DeVito as the eponymous creature and Ed Helms as the Once-ler. Take a look at the Once-ler, and a couple of other images, after the jump.

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Danny DeVito Open To The Idea of ‘Twins 2′

Before Arnold Schwarzenegger‘s personal problems made national headlines, and he officially signed on to do The Last Stand, a return to several of his classic roles were discussed as acting possibilities. He signed up to do a new Terminator movie, Predator and Running Man sequels were mentioned, and even a follow-up to the 1988 comedy Twins was batted around the rumor mill. That last one seemed totally ridiculous, partially because Danny DeVito has created his own niche in recent years, tweeting photos of his feet and being hilarious on It’s Always Sunny In Philadelphia. And partially because Twins director Ivan Reitman‘s last three films were Evolution, My Super Ex-Girlfriend and No Strings Attached.

At Comic-Con though, Movieweb asked DeVito about the rumor and while he didn’t say he’d been contacted about it, he expressed true passion and interest in the project. Watch the interview after the jump. Read More »

How does Sebastian Gutierrez keep getting these actors to appear in his films? So far just about all of his work has been laden with impressively star-studded casts, but nothing he’s produced has even come close to finding any sort of success at the box office — or with critics, for that matter. I guess that’s of no consequence for his next effort though, since the film is being released exclusively on the Internet. For free.

That film is Girl Walks Into a Bar, and it brings together an ensemble cast including Carla Gugino, Zachary Quinto, Josh Hartnett, Danny DeVito, Rosario Dawson, Emmanuelle Chriqui, Robert Forster, Alexis Bledel and many more. That roster of actors is incentive enough to check out the film. That you won’t have to pay to do so is the cherry on top. Learn more about the film and check out the trailer after the break. Read More »

Looking only at live-action films such as The Cat in the Hat, you’d think the books of Dr. Seuss are better left to the page. But Chuck Jones has proved that animation, guided by a careful hand, is a fine way to bring the author’s stories to the screen. Horton Hears a Who, directed by Jimmy Hayward and produced by Chris Meledandri, was a less than spectacular example of Theodor Geisel’s work cranked through a bank of servers to create an animated feature.

Mr. Meledrandri’s family division at Universal, Illusion Entertainment, is now making The Lorax, which we’ve now learned features Danny DeVito as the voice of the title character. Read More »

Solitary Man Movie Trailer and Photos

Solitary Man

Update: The new trailer was taken offline within an hour of when we posted this story a few days back. The trailer is now back online, and embedded after the jump.

Anchor Bay Films has released a movie trailer for Brian Koppelman/David Levien‘s Solitary Man (not to be confused with Tom Ford’s A Single Man or The Coen Brothers’ A Serious Man). The film stars Academy Award winner Michael Douglas as a former car dealership mogul dealing with a string of business problems and issues in his personal life through a number of relationships with women – many women. Co-starring Jesse Eisenberg, Susan Sarandon, Danny DeVito, Jenna Fischer, and Mary-Louise Parker.

Koppelman/Levien wrote the screenplays for Rounders, Runaway Jury and directed Knockaround Guys. The film premiered at the 2009 Toronto International Film Festival to mostly positive buzz. Watch the trailer now embedded after the jump along with some new photos. Please leave your thoughts in the comments below.
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