Alfred Hitchcock was a consumate showman who had pretty specific ideas about how films should be viewed, at least when it came to using the theater experience as a promotional tool. At a time when multi-film programs were common, Hitch was the face of a marketing campaign for his film Psycho as he stipulated that audiences wouldn’t be admitted to the film after it began. That was not at all typical, but ended up working like gangbusters as audiences were curious enough to wait in line to see the film.

Now we’ve got Anthony Hopkins in promo mode for the film Hitchcock, which chronicles the making of Psycho. The marketing department has cooked up a pre-screening PSA in which Hopkins-as-Hitch calls in-theater cell phone use one of the biggest horrors around.

When you watch this piece you’ll quickly see that it is a bootleg of sorts — it’s a piece asking patrons not to use their cell phones in theaters that seems to have been captured by a cell phone in a theater. But the film’s PR reps are sending this around, so perhaps it’s a cute PSA wrapped in a not so great joke.

Update: An official embed has been released, so I’ve swapped out the “bootleg” one for the clean version.

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‘Hitchcock’ Trailer: Just a Man Obsessed With Murder

Here’s the trailer for Hitchcock, which stars Anthony Hopkins as the Master of Suspense, caught during the period in which he made Psycho. This is our first taste of Hopkins’ Hitchcockian affectation, and we can still hear quite a lot of the actor’s signature tone in there. It’s rather like Hitch by way of Hannibal Lecter. Which makes a certain sense, when you think about it.

There’s also the attempt to build a big drama around the creation of the film and the way that the people around Hitch dealt with his creative obsessions and eccentricities. Helen Mirren looks like she shines as Hitch’s wife Alma, who shoulders the burden of maintaining their marriage while also acting as a perpetual cheerleader and creative consultant.

And the rest of the supporting cast (Danny Huston, Toni Collette, Jessica Biel, Michael Stuhlbarg, James D’Arcy, Michael Wincott, Richard Portnow, Kurtwood Smith) get some good moments, and the great kicker line toys with both the nature of Psycho star Janet Leigh, and that of Scarlett Johansson, who plays Leigh here. There’s also the appeal of seeing director Sacha Gervasi (Anvil! The Story of Anvil) recreate famous scenes from Psycho. Check out the trailer below. Read More »

We’ve got a hodgepodge of new images after the jump, including set photos from Robocop and The Wolverine, stills from Hitchcock and Beautiful Creatures, and even a snapshot of the National Lampoon’s Vacation cast, reunited.

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We’ve seen a good bit of footage for one of the Alfred Hitchcock movies that are in post-production right now: The Girl, which will air on HBO with Toby Jones playing Hitch during the making of The Birds.

The other film is Hitchcock, from Anvil! director Sacha Gervasi, and it features Anthony Hopkins as the late director, with a focus on the making of Psycho. (The film is essentially an adaptation of Stephen Rebello’s book Alfred Hitchcock and the Making of Psycho.)

We don’t have a trailer or footage for Hitchcock at this point, so we can’t yet start to compare the performance of Hopkins with that of Jones, but what you see above is a hint of the new teaser poster for the film, which has now been dated for a good award season spot on this coming November 23. See the full poster below.

Edit: I’d originally written that the film will hit in 2013, which was incorrect — it is actually set for November of this year.

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Director Darren Aronofsky joined Twitter not long ago, and has been sending the occasional short missive from Iceland as he shoots Noah. The film stars Russell Crowe as the title figure, and also features Emma Watson, Jennifer Connelly, Logan Lerman, Ray Winstone, and Douglas Booth.

Now Aronofsky has announced that Sir Anthony Hopkins will appear in the movie, and suggests that he is playing Methuselah. Read More »

After receiving worldwide acclaim for City of God and The Constant Gardener, director Fernando Meirelles took a stumble with his most recent film, Blindness. Now he’s angling to get back on top with 360, an erotic drama inspired by the Arthur Schnitzler‘s play Reigen. (Another of Schnitzler’s works once served as the source material for Stanely Kubrick’s Eyes Wide Shut.)

All the pieces for a fantastic movie are here: The star-studded cast includes Rachel Weisz, Anthony Hopkins, Jude Law, and Ben Foster, and the screenplay comes from The Queen scribe Peter Morgan. But it’s what Meirelles does with those parts that matters, and the first trailer is inconclusive on that front. Watch it after the jump.

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Alfred Hitchcock and the Making of Psycho, that other Alfred Hitchcock sorta-biopic that doesn’t star Toby Jones as the rotund Master of Suspense, is pulling its cast together quickly now. Anthony Hopkins has been attached to play Hitch for some time, with Scarlett Johansson set to play Janet Leigh and James D’Arcy set for the Anthony Perkins role. The film will be directed by Sacha Gervasi (Anvil!) with its roots in the book of the same name by Stephen Rebello.

Earlier today we reported that Jessica Biel will pay Vera Miles, and now four more actors have been added to the roster:  Toni Collette, Danny Huston, Michael Stuhlbarg and Michael Wincott. Read More »

While it remains to be seen whether Anthony Hopkins in Sacha Gervasi‘s Alfred Hitchcock and the Making of Psycho does any better at capturing the Hitchcock resemblance than Toby Jones does in Julian Jarrold‘s The Girl, what’s clear is that the former will be surrounded by quite a high profile cast. Jessica Biel has just beat out several other actresses to land the role of Vera Miles, who played Lila Crane in Psycho. She joins a roster that also includes Scarlett Johansson and James D’Arcy as Psycho stars Janet Leigh and Anthony Perkins, and Helen Mirren as Hitchcock’s wife Alma Reville.

Gervasi is directing from a script by John McLaughlin and Tom Thayer, who adapted it from Stephen Rebello‘s nonfiction tome of the same title. I expect the title will change at some point, since the current one sounds more appropriate for a documentary than a narrative feature, but that’s what they’re going with for now.

Biel is currently filming Emanuel and the Truth about Fishes, and will next be seen in Len Wiseman’s remake of Total Recall. Shooting on Alfred Hitchcock and the Making of Psycho is scheduled to begin next month. [Deadline]

After the jump, Nathan Fillion is joined by another Joss Whedon alum in Percy Jackson.

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