Transformers

Paramount might force Michael Bay into filming Transformers 3 in 3D following the success of James Cameron’s Avatar. Bay has been vocally against the growing popularity of 3D, at last year’s theatrical exhibitors ShoWest convention making the very unpopular statement that “I think it might be a gimmick.”

He added that he didn’t know for sure, and that he was “looking forward to [James] Cameron’s picture.” But even if he was impressed with how Cameron employed the technology, Bay explained that 3D is too fragile for his explosive-level of filmmaking.

“The way I shoot is too aggressive for 3D cameras. It’s a time consuming thing,” said Bay. “Who knows… It might be a fad. I’m kinda old school. I’m old school because I like to shoot on film. I like anamorphic lenses, and that is old school.”

But money talks. Variety is reporting that “there have been discussions among Bay, Paramount and Industrial Light & Magic about going 3D” with the third film in the transformers series. The article states that the “big stumbling block is the extra time required to do production and visual effects in 3D, as the movie’s release date is already set.” A possible solution would be to have the film converted to 3D in post production. I’m still not sold on the look of post process 3D. If anything, I feel that is more of a gimmick than anything else – it doesn’t feel real, it’s kind of a cheat.

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