Titan Books has announced the upcoming release of The Art of Hammer, which collects together rare and iconic posters from the Hammer archive.
The Art of Hammer is the first ever collection of rare and iconic Hammer film posters, with nearly 300 examples drawn from Hammer’s own archive and private collections from around the world [Titan Books, Oct 2010, $29.95]! Hammer is almost as well known for the way it promoted its films as for the films themselves. The legendary British production company supported each new release with eye-catching posters that have become classics of their kind. Licensed by Coolabi, fully authorized by Hammer Films Productions Ltd and annotated by acclaimed historian Marcus Hearn, (author of the recent bestseller Hammer Glamour) The Art of Hammer is a testament to the company’s pioneering mastery of film promotion, and a celebration of movie art at its best! Over fifty years ago, with the release of The Curse of Frankenstein and Christopher Lee’s iconic performance in Dracula, Hammer Films established itself as an institution and became the most successful British film company of all time. Now, revamped for the 21st Century, Hammer Film Productions Ltd are producing a slate of new movies. The first of these, Let Me In, is due to be released this autumn!
Preorder the book now on Amazon for under $20.After the jump you can preview a couple of the images which might be found in the book.
Marcus Hearn is the acclaimed author of Titan’s Hammer Glamour and The Hammer Story (with Alan Barnes). His other books include authorized biographies of filmmakers George Lucas and Gerry Anderson, and Eight Days a Week, the story of The Beatles’ final world tour.