
Viral videos have popped up this week under the guise of scratchy infomercials for something horrendously called The American Budget Shopping Network. A few readers have emailed in to ask if these are previews for the upcoming season of Eastbound & Down, which is understandable since they are hosted by Andrew Daly, aka Principle “I’ve been goin’ a little bit of crazy” Cutler, and are faux-aired from North Carolina. Well, they aren’t for the show’s second season, but they are directed by series co-creator, Jody Hill, and tie into his native town of Concord. View all five videos and find out what they are for after the jump, or call 1-888-TAB-9373 to order a “Candy Lamp” from a distraught Daly.
Read More »

Paramount is currently gearing up to release the low-budget horror film Paranormal Activity on Sept. 25th in a few select cities. In addition to the typical marketing campaign, they’re also doing something quite innovative to figure out where to open the film next: They’re asking fans. They’ve started an Eventful page for the film, and are asking fans to demand screenings in their area. The areas with the most demands will be the first to get future screenings.
Read More »

The DamonCarltonAndAPolarBear.com Lost-Inspired art viral is still going strong. The first frame was a Hurley-inspired print by Tim Doyle. Last week they revealed a new Locke-inspired poster created by UK artist Olly Moss. And yesterday during Attack of the Show on G4, a weird website address randomly appeared at the bottom of the screen: WeWereCaughtInANet.com, which revealed the 3rd print: The Dharma Van created by Methane Studios, printed on 24 x 18 inch black paper. It’s avaialble for purchase for $50, hand signed, limited edition of 300. Check out the full print after the jump, and as always, click to enlarge.
Read More »

Previously on the Lost Viral: Human Giant comedian Paul Scheer presented Damon Lindelof and Carlton Cuse with a velvet painting and announcing his new website DamonCarltonAndAPolarBear.com., where he planned to devote his life to making Lost-inspired paintings. Soon after we received a FEDEX’d letter from Ronie Midfew Arts, declaring that “Mr. Scheer is creating this LOST-inspired artwork without authorization.” After harassing phone calls and legal letters, last week Paul was invited by Ronie Midfew Arts to have a meeting at their Beverly Hills art gallery. They agreed to forces for “The Ultimate Lost Event” which was held last night at at Bardot in Los Angeles.
So what happened at the Lost Viral event? Details after the jump.
Read More »

Previously on the Lost Viral: Human Giant comedian Paul Scheer presented Damon Lindelof and Carlton Cuse with a velvet painting and announcing his new website DamonCarltonAndAPolarBear.com., where he planned to devote his life to making Lost-inspired paintings. Soon after we recieved a FEDEX’d letter from Ronie Midfew Arts, declaring that “Mr. Scheer is creating this LOST-inspired artwork without authorization.” A couple people in the comments figured out that Ronie Midfew Arts is actually an anagram for Widmore Fine Arts. Yes, as in Charles Widmore. Paul broke into the Lost production offices and discovered the title of the first episode of season six.
After harassing phone calls and legal letters, last week Paul was invited by Ronie Midfew Arts to have a meeting at their Beverly Hills art gallery. And it turns out that Ronie Midfew isn’t the evil villain that we had first assumed (or is he?). Paul says that “Ronnie” was very persuasive and convinced Paul to join forces for “The Ultimate Lost Event”. More information after the jump.
Read More »

Last Week on the Lost Viral: Human Giant comedian Paul Scheer made an appearance during the Q&A of the Lost Comic-Con panel, presenting Damon Lindelof and Carlton Cuse with a velvet painting and announcing his new website DamonCarltonAndAPolarBear.com. After Con, we recieved a very strange FEDEX’ed letter from Paul, declaring his decision to become the Picasso of Pop Art, and devote his life to making Lost-inspired paintings. Soon after we recieved a FEDEX’d letter from Ronie Midfew Arts, declaring that “Mr. Scheer is creating this LOST-inspired artwork without authorization.” A couple people in the comments figured out that Ronie Midfew Arts is actually an anagram for Widmore Fine Arts. Yes, as in Charles Widmore. And last time we heard from Paul, he had just received a photo of his Velvet Polar Bear Painting in a trash can at the Lost production offices. Paul wrote on his blog, “I know Damon and Carlton would never do this. They loved my painting. They must also be getting harassed by Ronie Midfew Arts. I’m going to find out the truth. I think it’s time I paid Damon and Carlton a visit!”
As expected, Paul crashed the Lost production office in an attempt to confront Lost showrunners Damon Lindelof and Carlton Cuse about his trashed velvet painting. The best part about it is that he video taped the entire thing (look out for easter eggs). For anyone who doubted that this wasn’t an official Lost viral, I think this will confirm it to be real, with brief appearances by Cuse and Lindelof. Scheer discovers possible clues while dumpster diving in the trash outside the Lost production offices, before he was discovered by the lot security. What did he discover? Information about the Season six premiere of Lost! Watch the video after the jump!
Read More »

Here is a recap: At Comic-Con, Human Giant comedian Paul Scheer made an appearance during the Q&A of the Lost panel, announcing his new website DamonCarltonAndAPolarBear.com where he would be featuring Lost-inspired artwork. Earlier this week, we recieved a very strange FEDEX’ed letter from Paul, declaring his decision to become the Picasso of Pop Art, and devote his life to making Lost-inspired paintings. The website features a privacy policy from ABC, the network that airs Lost, which leads us to believe this is a viral marketing campaign for the tv show.

This morning I received an e-mail from Paul:
Hey Pete, I don’t know if you have been follow the drama of the last few days on my Lost blog but I’ve been being harassed by this weird art dealer. I plan on trying to go to ABC today and get some answers,video will be coming soon! -P
Paul’s e-mail was quickly followed by a real-life FedEx letter, which I had to sign for, from Ronie Midfew Arts, declaring that “Mr. Scheer is creating this LOST-inspired artwork without” … “authorization.” You can check out the full legal letter after the jump. The website for Ronie Midfew Arts only features the cryptic message “15 Will be lost The 16th Will be Found”. More after the jump.
Read More »

500 Days of Summer director Marc Webb has already completed his third collaboration with stars Zooey Deschanel and Joseph Gordon Levitt (the second has already graced these pages in full).
Of course, they haven’t had time to make another feature but instead, what they’ve cooked up is a music video for the She & Him track Why Do You Let Me Stay Here? (The She in this case is Ms. Deschanel, the Him M. Ward).
The video is currently available exclusively at USA Today though it is set to spread to other venues - ie. those dusty corners of MTV where music videos still play - pretty soon. This cross-promotion takes me back to the days when a Bryan Adams video would have done the world of good for a Kevin Costner movie at the box office, and said Costner movie would have done Adams bank balance just as big a favour.
Read More »

The Weinstein Co has released a faux trailer for Nation’s Pride, the movie within the movie of Quentin Tarantino’s Inglourious Basterds. Here is some context: In the film, the world premiere of Joseph Goebbels’ Nazi propaganda film Nation’s Pride is a setting for one of the key moments in the story. The film tells the story of German War Fredrick Zoller (Daniel Bruhl). Bits and pieces from the film appear during Basterds. I could explain more but it might ruin part of the film (if you’ve seen the trailer then you can likely connect some of the dots).
The faux trailer was actually directed by Eli Roth, who also stars in Tarantino’s film. Technically I guess you could call this Roth’s follow-up to Thanksgiving, the faux horror trailer he created for the Grindhouse double feature. Of course, the faux trailer is in English and has all sorts of modern day trailer editing effects. It would have been nice to see a faux aged retro looking German language English-subtitled trailer, but maybe I’m asking for too much. Watch the trailer after the jump.
Read More »

Human Giant comedian Paul Scheer made a surprise appearance during the question and answer session of the Lost panel at Comic-Con, unveiling of a painting featuring Lost showrunners Damon Lindeloff and Carlton Cuse hugging a polar bear and giving a thumbs up. Scheer told everyone they should check out the rest of his masterpieces during the month ahead at DamonCarltonAndAPolarBear.com. You can watch a clip of his appearance embedded after the jump.
At the time we just assumed that it was probably just Paul being funny… but the website exists. Not only does it exist, but I recieved a fedex today, inside was a limited edition giclee of Scheer’s Damon, Carlton and a Polar Bear print, along with a hand written letter from Paul thanking us for the coverage of his new website.
Over the past couple years, I’ve chatted with Paul though e-mail, we’ve met in person, he’s even made an appearance on the /Filmcast. When I saw him at Comic-Con and mentioned his appearance at the Lost panel, he began acting a bit strange. It seems odd to me that Paul would send me a hand written letter when he could have just picked up the phone and called. His decision to become the Picasso of Pop Art, and devote his life to making Lost-inspired paintings seems like something out of a comedy sketch. But this isn’t a comedy sketch — it’s real life! Something is up. I’m not sure what is going on, but something is going on. If you’re a fan of Lost, you should pay close attention to DamonCarltonAndAPolarBear.com. The privacy policy on the bottom of the site redirects to ABC’s privacy policy… hmmmmm….
You can read Paul’s hand-written letter and watch a video of his appearance at Comic-Con, after the jump.
Read More »
