Jay and Silent Bob

On the latest episode of Smodcast, writer/director Kevin Smith offered up a significant Clerks III update. One bit of news was that Smith’s podcast guest, Jeff Anderson, will return to play Randal in the film. The pair also discussed the entire trilogy. Anderson talked about his thoughts upon reading the script, Smith discussed the eventual tone of the film, and he revealed the first ten minutes will be shot in black and white. He also confirmed Jay and Silent Bob will appear much like they did in the first two films.

Below, read more about Jay and Silent Bob and the Clerks 3 script. Read More »

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Batman V Superman: Dawn of Justice responses

Normally, environmental issues are not a big topic of discussion here on /Film. But when the star and director of one of the most anticipated films in history talks about it, well, we listen.

The movie is Batman v Superman: Dawn of Justice and director Zack Snyder, along with Batman himself, Ben Affleck, have released a video for National Save the Bats Week. In it, you’ll learn why bats are important to a healthy ecosystem, why some bats are in danger of extinction and what you can do to help. Check out the Batman v Superman bat video below. Read More »

The Complete Amazing Amy Gone Girl
In David Fincher‘s big screen adaptation of Gone Girl, Rosamund Pike plays Amy Dunne, a wife who goes mysteriously missing leaving her husband (Ben Affleck) in the public spotlight. The character of Dunne has always lived in the shadow of Amazing Amy, a series of children’s books written by her parents very loosely based on her childhood. Well it looks like the Amazing Amy books are about to be released as a collection, The Complete Amazing Amy, and a preview has been released digitally. Take a quick preview of The Complete Amazing Amy, after the jump.

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The Blair Witch Project

It’s hard to overstate the impact of The Blair Witch Project. These days, movies like it are a dime a dozen. Online viral marketing? Pretty passé. But fifteen years ago, a found footage movie marketed primarily through the Internet was not only radical, it was revolutionary. On a budget of just $25,000, the film grossed $250 million worldwide, making it the most profitable film in the history of cinema.

For those of us who were lucky enough to be a part of it, the impact of Daniel Myrick and Eduardo Sánchez‘s film is a door into our own pasts. For those who may not have been there — who didn’t experience lining up for screenings and the confusion over what was real and what wasn’t — the Academy of Motion Picture Arts and Sciences has created a short little documentary about how The Blair Witch Project changed movies forever.

Below, watch a video about The Blair Witch Project history and read a first hand account of what it was like on the ground floor. Read More »

Robert Downey Jr AMA

Back and forth we go with Iron Man 4. Robert Downey Jr. isn’t doing it, then he’s maybe doing it, then he’ll do it if Mel Gibson directs, then joked he’ll do it if Howard Stern directs. Honestly, there’s so much out there about the film, no one knows for sure what’s happening.

That was, until, Downey Jr. hit the couch on Ellen. When asked about Iron Man 4, Downey told the host that “Yes,” Iron Man 4 is happening.

Below, you can watch that video as well as read a ton of highlights from his recent AMA including teases that he’d love to cameo on Marvel’s Agents of S.H.I.E.L.D, updates on the development of Sherlock Holmes 3 and a Perry Mason film, possibly playing Doctor Who, the shift in marketing for The Judge, the likelihood of a Weird Science sequel, a few cryptic Avengers: Age of Ultron teases and the controversy of his Tropic Thunder character. Read the Robert Downey Jr AMA highlights below.

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Interstellar IMAX TV spot

Movie studios are always looking for new ways to market movies. These days, a trailer and poster simply aren’t enough. You do documentaries. You do viral experiences. Maybe you do mobile games. And one of the newest tools studios have is Oculus Rift.

At San Diego Comic-Con this year, the immersive, 360 virtual reality simulator was used to promote multiple films, such as Pacific Rim and X-Men Days of Future Past. Now, they’re teaming up with Paramount to offer a unique experience tied to Christopher Nolan‘s Interstellar. It’s coming to theaters next week. Read More »

days of future past viral video

Fox is continuing the X-Men franchise with X-Men: Apocalypse, for which Bryan Singer will return to direct. That film isn’t set for release until May 2016, but the blu-ray release of this year’s X-Men: Days of Future Past provides Fox with a prime opportunity to launch viral promotions that expands the world seen in the X-Men films, and possibly begins to link them together. Check out a four-minute Days of Future Past viral video below, and get links to a couple websites that represent organizations claiming to work for the benefit of mutantkind. Read More »

 tv twitter hashtags

You’re watching your favorite television show and an annoying hashtag pops up in the right hand corner. As they go to commercial, a promo reminds you to use a certain hashtag when discussing the episode on the microblogging service. How many times does this happen to you? Its a daily annoyance during my television viewing, which most of the time is time shifted making hashtags for live social discussion rather pointless. Well it turns out a new study has concluded that these annoying pushes for social media engagement and buzz might be a complete waste and ineffective. The study finds that “strategies heavily focused on this would be a big waste as it’s irrelevant to over 80 percent of TV viewers.” Find out more about the tv twitter hashtags study results, after the jump.

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