Guardians Galaxy Rocket Groot

Judged solely on the footage alone, Marvel’s 17 minute IMAX 3D presentation of footage from Guardians of the Galaxy Monday night couldn’t have been better. It starts with a brief introduction, goes into a nice 10-12 minute scene which sets up plot, action and character, then is capped by a sizzle reel featuring a ton of new footage. We see Yondu, Thanos’ throne, and more.

That footage aside, the event itself posed some very interesting questions for the film as Marvel and Disney prepare for an August 1 release. Many in the audience complained at only getting to see 17 minutes so close to the actual release date. Others walked out of the theater scratching their head, wondering what this has to do with the Marvel Cinematic Universe. The event definitely got people talking about the film but maybe not in all the ways Marvel and Disney hoped. Read more about the Guardians of the Galaxy IMAX presentation below and watch an extended glimpse at the footage. Read More »

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Transformers 4 photos

Transformers: Age of Extinction, the eleventh film by Michael Bay, is now in theaters. Looking back it’s kind of funny that Bay, so promising and exciting as a filmmaker in the late Nineties, has now made four Transformers movies. Bay’s first few movies were all so different, but grew bigger and bigger with each time out. Now he’s become the go-to director for the kind of spectacle Hollywood salivates over.

This latest incarnation is Bay’s biggest movie yet. It’s the scope, the setting, the nearly three hour run time. Everything about Transformers: Age of Extinction is huge. You can even see it in full screen, IMAX 3D if you so desire. That size is supposedly in service of a story that sends the franchise in a new direction. Age of Extinction makes events of the prior three films into an appetizer to a new story which explores the origins of the Transformers, a sinister government plot and a new human family, lead by Mark Wahlberg. All of those stories are in there, but they’re told along side several others that make the whole thing feel big for the sake of feeling big.

Several of the B, C (and D, E, and F) stories are actually kind of interesting and allow for fun supporting performances by the likes of Stanley Tucci, T.J. Miller and Li Bingbing. Unfortunately, they’re masked by a movie that’s so bombastic and devoid of stakes, we’re forced to forget about them because of the amount of madness and confusing were witnessing on screen.

But that’s just my opinion. After the jump, tell us your own. What did you think of Michael Bay’s Transformers Age of Extinction? Was it harmless summer entertainment? Fun? Taxing? How many times did you run to the bathroom? Have any lingering questions? Whatever you want to talk about, including spoilers, please do so below. Read More »

Guardians of the Galaxy poster header full

Marvel has just announced they’ll screen 17 minutes of James Gunn’s Guardians of the Galaxy in IMAX 3D, for free, on July 7. Tickets are available now at this link. It’s playing all over North America, on 150 screens. Read more below but get tickets now. Read More »

Michael Bay IMAX 3D Digital Camera

Transformers: Age of Extinction is the first feature film to shoot with a brand new, digital IMAX 3D camera. It’s also one of two films being released in full IMAX this year. So for director Michael Bay to urge fans to see the film in IMAX 3D is kind of a no-brainer. But he did so anyway, just to be safe. Read his statement below. Read More »

Christopher-Nolan-Imax-Dark-Knight-Rises

Somewhere at the cross-section of technological advancement and artistic expression lies Christopher Nolan. The director of The Dark Knight, Memento and Inception is well-known for being beholden to film, and in particular to IMAX film. IMAX continues to produce film cameras for directors like Nolan to use, but IMAX projection is quickly moving away from film. These days, an increasingly large percentage of IMAX theaters have digital projectors, and the company is working towards laser projection.

So where does that leave Nolan’s latest film, Interstellar? As in the past, Nolan shot much of Interstellar on IMAX film cameras. He would obviously prefer it be projected that on film, too. In a new interview, the president of IMAX said they’d oblige. Interstellar will be projected on IMAX film at “somewhere around 50″ theaters. Read More »

Michael Bay IMAX 3D Digital Camera

Not only will Michael Bay‘s Transformers: Age of Extinction reintroduce the world to Optimus Prime and his pals, it’s the first film ever shot with a brand new camera. Bay used the IMAX 3D Digital Camera, a compact, fully-integrated dual 65mm 4K digital large-format 3D tool that allowed the director to capture massive IMAX images in native 3D.

Below, watch a featurette on the camera and read some more facts about this revolutionary piece of technology. Read More »

hercules imax 3d

Hercules isn’t just a mighty and powerful warrior, he’s one of the mightiest, most powerful warriors of all time. His legend has endured for centuries. He’s half god, for Pete’s sake. Obviously, a regular old 2D screen was never going to be enough to contain him.

So naturally, he’s getting the IMAX 3D treatment. Paramount and MGM have struck a deal with IMAX to release Brett Ratner‘s Hercules on its jumbo screens. Dwayne Johnson plays the iconic hero. Get additional details and read the full press release after the jump.

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Guardians of the Galaxy IMAX 3D

We occasionally see IMAX film presentations in which the film’s aspect ratio changes from scene to scene. Typically this is due to a shift between footage shot on digital or 35mm film and native IMAX footage. So we’ve seen the ratio shift in films like Mission: Impossible – Ghost Protocol and The Dark Knight Rises. Outside the IMAX space, we’ve also seen the aspect ratio shift used for purely artistic purposes, as in recent films The Grand Budapest Hotel and X-Men: Days of Future Past.

Now, Guardians of the Galaxy will fit somewhere in between those practices. Director James Gunn has revealed that IMAX 3D presentations of the film will feature shifting aspect ratios, “in a way that makes the experience even fuller and more encompassing.” Read his note below. Read More »

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