Alejandro G Inarritu VR project Carne y Arena

We’ve covered a handful of VR experiences here on the site, but I’ve never heard of anything quite like the new virtual reality project that Birdman and The Revenant director Alejandro G. Iñárritu has cooked up. It’s called Carne y Arena, and it’s the first VR installation to screen in the official selection of the Cannes Film Festival. The New York Times has an excellent breakdown of the experience, which spans three separate rooms and includes a walk-in freezer and a sand-covered floor as it gives you the perspective of migrants crossing the United States/Mexico border. Read the highlights below.
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Problems with Netflix

(Welcome to The Soapbox, the space where we get loud, feisty, and opinionated about something that makes us very happy…or fills us with indescribable rage. In this edition: our take on the current battle between Netflix and Cannes.)

Times are a-changin’. In just two years, Netflix has ramped up their big push into the film business, and are beginning to make waves in an industry stuck in its old ways. Two films produced by Netflix were curated to play at the 2017 Cannes Film Festival, and that decision has sent shockwaves through the exhibition community, resulting in a new rule that may prevent the streaming company from appearing at the festival in future competitions. Below, learn more about the Netflix vs. Cannes battle, which is heating up thanks to movie theater exhibitors.
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Jim Henson Museum Exhibition

The Muppets have been a beloved part of pop culture since Jim Henson created the characters back in 1955. Since then, they’ve spanned every kind of media you can think of, from movies to TV to video games and more. However, some of Jim Henson’s creations need a permanent home where fans can see these characters from decades past in all their glory, and the Museum of the Moving Image in New York is hoping to provide that. But they need your help.

The Museum of the Moving Image in New York has launched a Kickstarter for fans to help them complete a permanent exhibition dedicated to the work of puppeteer and filmmaker Jim Henson. The exhibition will include Muppet favorites such as Kermit the Frog, Miss Piggy, Elmo, Cookie Monster, the Fraggles and much more. Find out more about the Jim Henson museum exhibition and where you can contribute below. Read More »

Apple TV
As much as the movie theaters hate the idea, it is only a matter of time before the exclusive theatrical window for major releases shrinks from months to weeks. This past year, Napster founder Sean Parker made waves by announcing a service called The Screening Room which would offer major theatrical releases on demand at home the same day they hit the big screen but at a big cost ($150 for access to a set-top box, and $50 per rental viewing). Exhibitors were not happy about the idea, and filmmakers were split over the prospect.

A new report claims that Apple is trying to convince Hollywood movie studios to give them early access to theatrical films, which would be offered for a higher price to iTunes and AppleTV customers. Would you be willing to pay $50 to watch the latest Pixar movie on the third weekend of release on your Apple TV? Learn the details after the jump.

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The Void Ghostbusters

In honor of the new Ghostbusters movie coming to theaters in July, a new hyper-reality experience from The Void is coming to New York City that will let fans suit up and catch some ghosts themselves.

The Void announced the new attraction, called Ghostbusters: Dimension, which will be open at Madame Tussauds New York. This will actually be the first project The Void has done that will be open to the public. If you don’t know what these kind of experiences are like, you can hit the jump to find out more about The Void Ghostbusters experience. Read More »

Harley Quinn in Suicide Squad

Regardless of whether you loved Man of Steel and Batman v Superman: Dawn of Justice or loathed them, the world they exist in probably isn’t one you’d want to live in. It’s dark and dangerous and grimy, and often visited by superpowered extraterrestrials who reduce entire cities to rubbish. But dropping by for a brief visit? Yeah, that could be fun. And you’ll get your chance to do just that this summer.

Warner Bros. Studio Tour Hollywood and DC Entertainment have revealed that DC Universe: The Exhibit is coming to the Warner Bros. lot, with sets and props from Batman v Superman: Dawn of Justice and the upcoming Suicide SquadRead More »

Dismaland is closed

Banksy‘s Dismaland is closed for good. The dark twist on Disneyland — or an honest depiction, if you loathe the place — highlighted the works of artists Damien Hirst, Jenny Holzer, and others. It’s one big interactive art piece. For all of you who were lucky enough to have visited Dismaland, damn you. For those of us not fortunate enough to have attended, thankfully there’s plenty of photos and videos for us. Watch Dismaland: The Official Unofficial Film after the jump.

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IMAX Laser Projection System

Most people would agree the best theatrical movie experience is 70mm IMAX film projection. With IMAX Laser, the company’s aim was to try and replace – and hopefully even surpass – that experience. They’ve succeeded.

Earlier this month, IMAX debuted the first IMAX Laser projection system in the United States at the TCL Chinese Theater in Hollywood, CA. This system is 60% brighter than traditional film projection, with darker blacks and whiter whites creating a contrast that is exponentially better than 70mm IMAX projection. “You haven’t seen a movie until you’ve seen it in IMAX Laser at the TCL Chinese,” said Alwyn Hight Kusher, the president of the theater. That might be a slight overstatement, but IMAX Laser is definitely another evolutionary step in the theatrical experience.

Below, watch a video about IMAX Laser projection and read some more details. Read More »

Tomorrowland IMAX

If IMAX is the future of movies, the company is really going to show it with Brad Bird‘s Tomorrowland. While the director didn’t shoot in native IMAX, his film will be presented entirely in an expanded aspect ratio when it is released on May 22. Sam Mendes’ Skyfall did something similar; it was shown in a 1.9:1 aspect ratio, which is 25% bigger than a regular screen. Tomorrowland will be similar.

If that’s not enough, fans who go to see Avengers: Age of Ultron in IMAX will be presented with an extended look at Tomorrowland, running about six minutes long. Read more about the Tomorrowland IMAX goodies below. Read More »

Cool Posts From Around the Web:

San Andreas Dwayne Johnson pilot

Last summer, /Film checked out the first 4DX screen in the United States. 4DX is a theater that shows 3D movies, but also incorporates physical experiences to make the audience member feel like they’re experiencing the film in a new way. We concluded it was an interesting idea, but the first movie we saw – the long, boring Transformers: Age of Extinction – might not have been the best film for the format. We thought something that was shorter, and a bit more directly tied to physical movement, would be better. Something like San Andreas.

Well, San Andreas opens next month and 4DX is launching some new in-theater effects – snow, rain and warm air – just in time for the summer movie season. Below, read more about the new 4DX effects and see a clip from San Andreas, which stars Dwayne Johnson. Read More »