It’s widely accepted that, with the right marketing push, an Oscar nomination can propel a moderately-budgeted film at the box office in a way that little else can — save for more money. But exactly how much of the success of past Oscar-nominated films has been due to their nominations? And how much more do the films that win an Oscar make over the rest of the nominees? Is that gold statue actually worth its weight at the box office, or are studios dropping millions of dollars to promote their Oscar contenders without much to show for it? Find out the answer to all these questions after the break. Read More »
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Posted on Monday, February 28th, 2011 by Germain Lussier
We thought global warming was heating up the planet, but really it’s Hollywood. They’re making it summer all year long. The first weekend of May is generally considered the beginning of the summer movie season but, as those three months got more and more crowded, that date slowly crept into late April. Now, 2011 changes that like never before.
So many potential blockbusters staked their claim on prime May, June and July 2011 release dates, in some cases, years in advance, Hollywood was forced to change its thinking more than usual. For the next two months, each and every weekend has at least one or two films that, in the past, would have easily been considered summer blockbusters and it all begins this Friday, March 4. So, is it crazy to say that the summer of 2011 begins in March? We don’t think so. Look at the list of films opening between this week and Thor on May 6 and tell us that, in almost any other year, these movies would not be considered summer blockbusters. Read More »
Posted on Friday, February 25th, 2011 by Germain Lussier
Movie insiders regularly complain that less people are going to the movies, the theatrical experience is shifting to the home and piracy is cutting into box office profits. However, that’s not the story the numbers tell. According to the Motion Picture Association of America, worldwide box office receipts actually rose 8% in 2010 to $31.8 billion dollars. Of course, much of that has to do with rising ticket prices (up $.39 this year) and the sheer number of movies that demand a premium price, but it’s still a staggering number that goes against popular thinking that movie attendance is dying.
Plus, a deeper look at the numbers reveals something quite telling. Eleven percent of the U.S. and Canadian population go to the movies more than once a month and that small percentage accounts for more than half of the tickets sold. So why are we getting movies that cater to a majority of people who don’t go to the movies? Break down the numbers and learn a few other very interesting facts about movie going trends after the jump. Read More »
Posted on Wednesday, February 9th, 2011 by Germain Lussier
Warner Brothers just bumped up the release date for their mega sequel Wrath of the Titans from March 30, 2012 to March 23, 2012, a date that Lionsgate had already claimed for their potential franchise starter The Hunger Games. Let the box office chicken begin! Will it be Perseus vs. Katniss? Andromeda vs. Peeta? Or will one of the studios blink and move their cash cow away from the other? Read more after the jump. Read More »
Vanity Fair have released their annual compilation listing of the top 40 earners in Hollywood. Who topped the list this year? I’ll give you a hint — the top earner is estimated to have grossed more than the second, third and fourth earners COMBINED. Who could it be? Hit the jump to find out…
Posted on Friday, December 31st, 2010 by Germain Lussier
With the amount of money Disney spent marketing TRON: Legacy over the past few years, it’s no surprise that the film broke the $100 million mark this week, after twelve days at the domestic box office. What is a surprise, though, is that a quarter of that gross came from IMAX screens. To put that in perspective, the film is playing on almost 3,500 screens total in North America and only 235 of those are IMAX. Twenty-five percent of its gross is coming from about seven percent of its theaters. Read more about this after the jump. Read More »
Posted on Wednesday, December 29th, 2010 by Germain Lussier
Though TRON: Legacy came in a distant third at the box office over the Christmas weekend, it dominated its rivals on Twitter. According to a report by Mashable, more people tweeted about TRON: Legacy this weekend than both Little Fockers and True Grit combined. Those films were the number one and two films at the box office, pulling in $30.8 and $24.9 million respectively while TRON: Legacy made $19.1 million. On Twitter, though, TRON: Legacy was the clear winner as people used the word “Tron” about 1000 times an hour while “little fockers” and “true grit” each barely averaged 500 tweets an hour
What does this all mean, if anything? We break it down after the jump. Read More »
Posted on Wednesday, December 29th, 2010 by Peter Sciretta
Exhibitor Relations has reported that the 2010 box office will “be on par with 2009–$10.55 billion vs. $10.58 billion. That’s a moderate drop of just 0.3%, however a decrease in attendance of nearly 5%.”
Our friends at TheFilmStage have directed us to Xach, who has created a cool visualization of this year’s box office in today’s Daily Distraction. Click here to check it out, and mouse-over all films to see their monthly totals. Its particularly interesting to see which films had legs in theaters (i.e. Avatar or Inception) and which movies had huge opening weekends, and short tails (ie Shrek 4).
Also, /Film reader Elvis D pointed me towards yet-another “Best of 2010″ video montage, but this time a two-minute compilation featuring the Top 25 films of the 2010 US Box Office. Hit the jump to watch that video.