KristinKreukWeb has posted the first english poster for Street Fighter: The Legend of Chun-Li. I know we’re only four days into 2009, but I’m already nominating this one-sheet for Worst Movie Poster of 2009. When we first received the poster over the weekend, I wasn’t sure it was even real. It looks like a bad fan-made photoshop. But it appears to be legit after all. I have a theory that all bad marketing started off with a good idea. My guess is that the marketing guys at Fox saw one of the early Street Fighter video game covers and came up with the idea of using the sillioette of the two fighters going at it.


Not a bad idea. I have photoshoped the actual poster to reflect this concept. It actually doesn’t look THAT bad.Imagine if the lettering was also in black to give the poster a two-color color scheme.

Then some studio executive probably sent over a note saying that the stars need to sell the movie. I mean, its not like anyone has ever played and of the video games in the long running fighter franchise, right? So then they added Kristin Kreuk’s head inside the silhouette, but the rest of the image now felt off balance. This lead to the decision to fill the silhouette with floating heads. What a great idea.</sarcasm> /Film reader Christopher M for the tip.

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  • Veronica Simon
    I think that the movie poster is not that bad I think the actor selection for certain roles is far worse. Like Chris Klein as Nash! He does not look anywhere near a cop and plus his action skills are not so good. I think Kistin Kreuk played an awesome role as Chun Li. She was attractive and kicked ass! I do like the whole two fighter coming together on the poster. I think it looks good.
  • Jin Braimoh
    From what I have seen so far this movie is another waste of time. Please even without Ryu and ken least they could do is to make the other characters a little bit similar to the game, to begin with Gen is suppose to be an old man. Far as am concerned this is not street fighter, the movie should be given another name.
  • I am wondering if this is going to hurt the movie in terms of box office now.
  • Is that Neal McDonough?
    Yikes.
  • Theres to much going on in the poster! Cant even get my eyes to focus on something. Have to stop focusing to see the outline...it is terrinble! your job you did looks way better
  • thankyoufor
    IS THAT VEGA!!!!! no no nooooooo
  • looks great...
    jokes...
    Awful!
  • Guest
    this is not a bad poster at all the only problem is the FONT should be different
  • Ash
    I feel bad for the 2 heads that are in the... eh.... private area's of the silhouetted fighters.
  • overreact much?

    this is hackneyed, though. jumper AND vantage point did this poster already, and floating heads is the go-to for lazy movie poster designers, not to mention the tagline is a poor remix of transformers' 'our world, their war' which did a a great job of summarising that film's premise. wouldn't lambaste the thing though...i'm sure we'll see worse!

    just give us a gratuitous kreuk-wearing-the-outfit-from-the-game-looking-badass one sheet and i'm sure all of us will be sold (and by 'all of us' i mean me personally)
  • Just on the title treatment: way to suck all the dynamic flair and any sense of vital nostalgia out of it. Could it be any more 'generic action flick' in its presentation? Sheesh.
  • I don't understand why they would have a poster featuring Vega, who is arguably one of the coolest and most popular characters of Street Fighter, 1) getting his ass kicked and 2) getting his ass kicked by someone who isn't even the main character.
  • I half way agree. Vega is cool and all, but shouldn't it be Chun-Li "kicking" him in the face not a Shotokan-type (Ryu or Ken) punching him in the face since its a Chun-Li movie? (BTW if it is Ken or Ryu in the poster, then, yeah, Vega would be getting his ass kicked)
  • the old man
    The Duh factor is over a million here, Agreed! OH, wait you can't have a decent Chun Li [kick arse] pose without a decent Chun Li! I guess they were smart enough to figure that out. Come on Fox, did you forget the "Terminator" lesson of the 80's. If you can't get someone to act the part, they should at least look the part.
  • SuperDan
    I think the poster looks kinda cool. Could be better.
  • The most attention this movie is going to get is the posts on movie blogs. Kristin is single-handily maiming her career, not that I care, she's not a very good actress and annoys the hell out of me.
  • I'm sure the poster is from some sort of expo in either Europe or Asia...so it's just early promo artwork...I think the marketing team will come up with a flashy poster campaign in early Feb...I have no doubt we'll be seeing character posters
  • I agree with you. It does seem like an early poster from somewhere other than the states. I really hope we get to see a good poster soon.
  • WHAT?! international posters are always better!
  • Maybe to you but to me they're always too different. Especially the ones with the different languages where I have no idea if its a tagline or the title. Actually it all depends on the movie.
  • @Landfill

    Too different? That's your complaint about international posters? You must be kidding.
  • Not a complaint, just an observation.
  • to help you with the tagline/title conundrum: the fonts are usually different :P
  • Well thanks for the info. Now when I see a poster for an upcoming movie that has stuff on it I can't even read, at least I'll know which is the title and which is the tagline. Once again, thank you.
  • DigitalMe
    Nope, it's the US poster. I've seen it in a few theaters already.
  • These are like the funniest comments ever. And my favoritest, hot messiest part of the Street Fighter poster is Chris Klein's eyebrow.
  • Furyon
    Please Peter, this is not the worst Poster to come out. You cant go placing a label like that just because you did not like the trailer or because YOU believe the movie will suck. It is unfair, and false. The poster does not look that bad. Yes the poster you made is better, but it does not show anything really about who is in the movie.

    And also, you made HUGE drama about how "The wrestler" was such a great film and it is the best film in a long time, i have to disagree totally. The film was very slow and at most points very boring. Maybe on your next post you should place that under thye title, "Most Hyped up Films That really suck"..
    -Peace
  • Furyon, I'll repeat this again -- my "Worst Idea Ever" headlines are for dramatic and comedic effect only. We've posted probably 25 posts with "worst ____ ever" headlines over the last six months. It's a play on Fanboys and an obvious reference to "Comic Book Guy" from The Simpsons. And No, I really don't believe this is the worst poster ever.

    And if you didn't get The Wrestler, there is no accounting for taste. :)
  • Yeah guy you really need to watch The Wrestler for how he has had to deal with life and how his career went from the top to the bottom in just 20 years. It sounds like you went into it thinking you were going to see Wrestlemania or something.

    Also, this is Pete's blog so I'm sure that gives him the right to be funny or not whenever he feels like it. We all get the joke but I guess there is always that one person that never reads the comments and is a first time visitor.
  • Worst post ever.
  • correct: worst POSTER ever.
  • well I assume you don't watch many small independent films.....sorry if the amazingly sad story didn't keep you interested as it did with the majority of people who saw the Wrestler...maybe you'll watch it again sometime in the future and will have another opinion on it.. I really enjoyed how raw and scaled down it was...
  • Furyon
    Ok, just to let you posters know, i understand the film in its all and i really enjoy Darren Aronofsky's films. I just found this to be very boring at parts, and the story was easy to predict. And NO, im not a wrestling fan, i think its all a joke. This film was well done in showing us the rise and fall of this great wreslter, but like i said a very boring film that only had one level. And im not the only one who agrees, im sure if you made a poll you would also see that im not alone here.

    Just recently i had the chance to watch "Slumdog Millionaire", now that was a great film, and by far the best of the year. I loved "The Dark Night", but with the budget they had (plus Heath Ledger), it wasnt hard to make a great movie. So i hope i havent stepped on too many peoples toes, and to end this all, i think the Street Fighter Poster really isnt that bad..
    -Peace
  • Rockme
    I feel the same, The Wrestler was boring, Slumdog Millionaire on the other hand was a great experience.
  • There's a lot wrong with the poster, but damn couldn't they have chose a better font. Too plain. I want that video game cover font. Well, atleast there's one recognizable street fighter character in the poster..if that's any redeeming quality : .
  • prophecy_projectz
    This movie really has a bizarre marketing approach. I guess they (Fox) know its bad and are going for minimal damage as distributors (and when Fox thinks you're shit...you must be shit!). Frankly Im suprised they even are releasing it in cinemas. The only reason this movie is being made, I believe is so it can tie with the release of the Street Fighter 4 video game release in February. There seems to be an all out marketing blitz for that film with comics, graphic novels and re-releases of previous animated adaptations and movies to DVD (Peter could you please get Adam to review Street Fighter 94 when it comes out on Blu-Ray next month?......High Definition glory I tell you. Now THAT will make the Dark Knight look like Strawberry Shortcake). So this movie is nothing more than a tie in for a video game rather than the other way around.....which is strange.
    Oh well, technically if Im playing the game of great expectations, this movie probably has the potential to dissapoint me less than Watchmen or Terminator 4 ( I say technically.......key word there). I'll just watching for my future wife Kristin Kreuk (that does sound sad just typing it lol) and the LOL'z for high wire effects.
  • prophecy_projectz
    I must say Peter next to myself (An admitted Kristin Kreuk addict who longs for the day she gets a decent role other than the thankless stuff from Smallville and this movie. Oh how I long for seeing her in a Joss Whedon or Rob Thomas project. Those guys can bring the charisma to any character....well almost) you seem to almost have an intrest in this movie lol...only joking sir.
    But seriously I only say that because the only place you see people finding the need to photoshop a poster they are dissapointed in is usually on fan boards for upcoming films (remembers the days at SHH.com when people were photoshopping Bale's Bat suit because it looked too bulky from the pre-Batman Begins days).
    I stil say that Dane Cook/ Kate Hudson film has the dumbest poster ever. With Dane blogging that it looks like his face is melting. Because hey that's all I need more of right? More of Dane Cook screaming about how insecure he feels.
  • Palmer
    What the hell is with all these floating head posters! I mean I would rather have a silhouette not showing any of the actors as opposed to these disembodied heads!
  • That poster is so horribly messy, the eye doesn't get led anywhere, there is nothing to catch. Very confusing.

    Peter, you could keep running nominations of 'best' and worst' things throughout the year and put them to vote during December 09!

    This poster is definitely first to be nominated worst poster.
  • Congratulations Street Fighter, now owners of both the worst poster and trailer of 2009! Can they get the Triple Crown with worst movie? Stay tuned...
  • Guest
    remember they got an video game coming out arounf the same time as the movie they might get the worst video game too lol
  • I still don't know what to make about this film. I haven't seen any good footage yet. Fox better get on the ball if they want to make some money from this.
  • Is that Chris Klein?! Gees this film doesn't stand a chance...
  • That's really a shame, because the movie looks so promising otherwise.
  • What. The. SHIT.

    Why would they make a poster for a straight-to-DVD movie? I mean, this IS straight-to-DVD, right? 'cuz it totally looks straight-to-DVD :-P
  • Seth
    They managed to make Kristin Kreuk look unattractive.

    That is so wrong.
  • REAL6
    Im telling you people, the only good thing fox has is: AVATAR!!!

    That's it. I hope they go bankrupt with all their mess like watchman and all the other BS they got going on!!!
  • edward
    i can't even comprehend the tagline.
    whatever happened to the good ol' days of badass motherfucking taglines?
  • Charles
    I don't get it man, what with Hollywood and Videogames ? Why can't they get it straight ? I mean really what is it ?
  • It's bad, but there are far far worst. Plus the poster might reflect the movie itself.
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