Fanboys Movie Poster

Earlier this week The Weinstein Co announced that they would be moving their Star Wars geek road trip comedy Fanboys back once again to February 6th 2009. Set in 1998 the film, starring Jay Baruchel, Dan Fogler, Sam Huntington, Chris Marquette, and Kristen Bell is a heart-warming comedy that follows a group of young, passionate Star Wars fans on a cross-country quest to break into George Lucas’ Skywalker Ranch and watch “Star Wars: Episode 1- The Phantom Menace,” before it’s released. I got the chance to finally see the film at Fantastic Fest 2008, and while it’s not a great film, its the type of movie which will be insanely enjoyable to anyone in the fanboys niche, and in its best moments, its a love letter to fandom.

The theatrical poster, which premiered on Cinematical, is a parody of the Judd Apatow posters. This might be funny if all the other comedy films didn’t already steal this style already. The poster comes off as derivative rather than funny. This is the latest example of The Weinstein Co botching the marketing of this film. If I were them I would have commissioned Drew Struzan to create a poster based of the New Hope design. I know that wouldn’t be original, but at least it would be interesting. Also, there are so many interesting characters and actors in this film (heck, I think Seth Rogen plays three or four different characters), but we don’t see one of them on the poster. WTF?

  • TheAverageDave
    i like the tag line, i hate the aesthetic. It looks really awkward, and not in a star wars geek kind of way, but in a design kind of way.
  • Yes. Seriously. WTF.

    Its THESE things that anger me. Its THESE people that make money, working THESE jobs as marketers or designers, things that interest ME, things I could be getting PAID for, actually doing a BETTER JOB than these people.

    WHAT

    The

    FUCK
  • gah
    EPIC FAIL
  • They need to change the tagline to "To theaters, it will NEVER come". If they push the release date even one more time, they may as well go straight-to-DVD :-(
  • The Gajonka
    this IS NOT A RIP=OFF OF THE JUD APTOWN POSTERS. THE ORIGINAL POSTER IS FROM THE PATRIOT WITH MEL GIBSON. CHECK, YOU WILL SEE. APTOWN TOOK IT AS AN HOMAGE TO MEL GIBSON. THIS IS ANOTHER HOMAGE TO MEL GIBSON. COOL!
  • The Artist
    We'll ignore the fact that Drew Struzan just "retired" from doing movie artwork to focus on his own material.
  • Justin
    @The Gajonka: The patriot posters only seem to be similar to the apatow posters in the vaguest sense. A guy looking off into nothingness is hardly an homage.
  • gah
    I was so looking forward to this three years ago.
  • Dweezle
    I don't see it as a parody of Judd Apatow film posters as much as it is a jab at the fanboy niche. Hence the 40 year old virgin theme.

    It is a boring poster though...zzzzzz.
  • kfizz
    It would have been better if it was a hot chick in the slave outfit with the helmet on.
  • Arturo
    It worked with Knocked Up and 40 Year-Old, because they were the protagonists. This is a different type of comedy, it should have portrayed the style of a road trip buddy comedy. It's aight, but I do like the New Hope poster idea better. In the end, I really want to see this movie.
  • We have a few fan-made posters on our website that are way better than the official 40-Year-Old Virgin rip-off. Check them out:
    http://www.chris-marquette.com/gallery/thumbnai...

    -TeeJay
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